Beth Corby — March 1, 2017 — March 1, 2017 Are you still thinking of your brand as a “brick-and-mortar store with an online shop”? Or maybe “an online retailer with some physical locations”? It really doesn’t matter. Most consumers now interact with brands both online and offline — 50 percent said they planned to … Continue reading 4 Ways to Turn Occasional Customers into Loyal Followers
Ryan Ruud — February 23, 2017 Follow @ryanruud— February 23, 2017 The website is your business’s virtual store front. If you’ve taken steps to build the site, now what? Does this scenario seem familiar? You get some traffic, but no one takes any meaningful action. That’s frustrating. The following three steps will help you turn … Continue reading 3 Step Guide to Turn Your Small Business Website Into a Lead Machine
Columnist James Green discusses how data can be used to create personalized email marketing strategies that enhance — and are enhanced by — your other digital marketing activities. James Green on February 20, 2017 Thanks to the power of the internet, digital marketers today have access to unprecedented amounts of consumer data. Unfortunately, many businesses … Continue reading Turn your email challenges into opportunities to get more personal
Mike Templeman — January 26, 2017 Follow @miketempleman1— January 26, 2017 Do you know about content curation? If you want to fill out your content calendar reliably without sacrificing quality, you better. Benchmark data suggests that your frequency of blog posts increases web traffic exponentially, with the best results coming if you publish a post … Continue reading 5 Tips to Turn Your Business Blog Into a Content Curation Machine
Chelsey Fox — January 25, 2017 — January 25, 2017 If you’re running a small business and actively participating in Inbound Marketing, which you must be by reading this blog, you’re already getting ahead of the competition. Congratulations! With the help of industry professionals, you know you’re supposed to be creating new digital content, collecting … Continue reading How to Turn Digital Inquiries into New Clients
Anton Kraly — January 21, 2017 Follow @https://twitter.com/PMMarketer— January 21, 2017 Looking to start a business that’s profitable and enjoyable? This post shows you exactly how. Ready for a thought experiment? Would you rather own a successful business that generated plenty of money but the product/service that you sell is BORING and something you don’t … Continue reading How To Turn Your Passion Into Profits In 7 Steps
Sabrina Ferraioli — December 29, 2016 — December 29, 2016 The Focus on Customer Acquisition If you ever call a company’s customer support department and then call their sales department, you’ll likely notice a difference in the level of service you receive in each situation. Frequently, it seems you are more liable to spend time … Continue reading How to Turn Customer Support Calls into Revenue
Alan Rita — December 28, 2016 — December 28, 2016 I am sure you know that the human brain processes images 60,000 times faster than words? If you are a marketer with only a few seconds to make your point before someone’s attention is turned to something else, you will realize the immense power of … Continue reading How to Turn Your Infographic into a Lead Magnet
By Khalid Saleh November 30th, 2016 Your social media followers like your posts, comment on your content, and even click on your links from time to time. What they don’t do, however, is tell their friends about your brand. You have a problem faced by so many businesses across the world: you have followers, not … Continue reading 4 Proven Methods to Turn Your Social Media Followers into Raving Fans
Jawad Khan — November 28, 2016 Follow @WritingMDestiny— November 28, 2016 E-books are great marketing tools. They’re informative, easy to put on the market, and inexpensive to produce. But the time and effort required to write an entire e-book is a huge obstacle – or is it? If you have a blog, making an e-book … Continue reading Why You Should Turn Your Blog Into an E-book (And How To Do it Easily)
