Kimberly GrimmsAugust 14, 2015 There was a time when email was enough. Remember the Sony Walkman and how you felt complete with it? Email was like that: it was all we needed for our professional and personal relationships online. But unlike the Walkman that was doomed by technology, email kept its mojo. And in the … Continue reading 7 Email Marketing Trends You Can’t Ignore Today
Kathy SteeleAugust 14, 2015 The number one rule of social media marketing is … don’t be an egghead (a term our office uses for the placeholder profile image when first setting up a social media account). There is nothing worse than a company profile without a branded message, consistent content shares or even a profile … Continue reading Tech Tools and Trends: Part II (Social Media Marketing)
Hellen OtiAugust 14, 2015 Any seasoned SEO may attest to the fact that job of an SEO is part skill, and part playing guesswork with search engine algorithms. While the highly guarded secret formula to how items are ranked in search results are protected by search engine companies such as Google, constant research and staying … Continue reading 2015 Search Engine Ranking Factors and Future Trends That You Need To Know
Bob HutchinsAugust 3, 2015 Want to know where the future of digital marketing is headed? Then look to where the movers-and-shakers of the social media marketing landscape have just been. In a recent blog post, AdWeek rounded up eight top digital marketing stories from the last few weeks. This is valuable information for any brand … Continue reading Bright Future: AdWeek Drops 8 Big Digital Marketing Trends
Columnist Kerry Jones shares the state of the content marketing job market based on new research and insights from recruitment professionals. Kerry Jones on July 23, 2015 If you’re looking for a content marketing job, you’re in luck. But if you’re trying to hire for content roles, you may find there’s a lot of competition … Continue reading 6 New Insights About Content Marketing Hiring Trends And Job Growth
Rachel MooreJuly 22, 2015 When redesigning your website, it’s important to create a digital storefront that is, above all, usable and appealing to your ideal customer. It’s tempting to think that “usable” and “appealing” mean the same things as “flashy” and “trendy.” But in the world of website design, that couldn’t be farther from the … Continue reading The 8 Dying Trends In Website Design To Stay Away From
Agu de MarcoJuly 14, 2015 There are many dependable design trends that one can choose from in 2015, not to mention the constant flux of new trends that pop up. With so many options, how do we know which design trends are effective in their appeal? Some design trends become passing fads, while others remain … Continue reading 5 Visual Content Trends That Are Here To Stay In 2015
Ben PlomionJuly 1, 2015 Recently, agencies and brands took a collective time-out to dive into the much-anticipated 2015 Internet Trends Report compiled by Kleiner Perkins Caufield & Byers analyst Mary Meeker. The data-driven report offers many notable insights. Not surprisingly, it also focuses heavily on mobile media. How Mobile is Driving Programmatic Growth Mobile continues to transform consumer behavior, and this shift is influencing the programmatic advertising industry in a big way. According … Continue reading Meeker’s Internet Trends Call For Mobile Ad Innovation
Ingrid EwenJune 30, 2015 Most of us use social media on a daily basis. Facebook keeps us connected to family and friends, Twitter is our go-to news source, Instagram lets us share the photos and images we love… so do we really need a designated Social Media Day? Mashable said yes and declared the 30th … Continue reading Social Media Day Reflections: Social Media Trends Throughout 2015
Eric HammisJune 16, 2015 Change: It’s a word us digital marketers have gotten very accustomed to using on a daily basis. I supposed anyone who is online — let’s face it, that’s just about everyone — has become accustomed to the word change. A lot of people cringe when they hear the word change, but … Continue reading New Website Design Trends We Predict In The Near Future
