Category Archives: Conference Business

Guide to what you missed at the fall 2022 MarTech Conference

MarTech is a vendor-agnostic conference series that explores the complex marketing technology landscape. Our goal is to help you use martech effectively. Corey Patterson on March 18, 2022 As the upcoming spring edition of MarTech approaches, we thought it would be a good opportunity to look at all of the great insights and intelligence shared … Continue reading Guide to what you missed at the fall 2022 MarTech Conference

Prospect for in-person conferences fades for 2020

Marketers responding to MarTech Today’s Event Participation Index give it a 30% chance that they will attend a conference this year. Henry Powderly on June 9, 2020 The likelihood that marketers will attend an in-person conference or event before the end of 2020 continues to fade, according to the latest data from MarTech Today’s Event … Continue reading Prospect for in-person conferences fades for 2020

How to get the most value from any marketing conference

Do your homework in order to maximize your time and ensure you connect with speakers, exhibitors and your network while you’re there. Gene De Libero on September 10, 2019 Over the past few years in my role as digital marketing evangelist for a customer experience management company, I have had the opportunity to attend dozens … Continue reading How to get the most value from any marketing conference