Meta Patent Tracks Emotions, Could Impact Ads by Laurie Sullivan , Staff Writer, July 9, 2026 Machines will know humans better than humans know themselves, and will use that knowledge to target ads and messages without fear of privacy concerns. Meta filed a patent in December 2025, and updated it in July 2026, for a … Continue reading Meta Patent Tracks Emotions, Could Change Advertising
Data Roadmap For States’ Reopening Tracks Consumer Spend, Analyzes Behavior From 40M Households by Laurie Sullivan @lauriesullivan, May 8, 2020 As states lift COVID-19 stay-at-home orders, companies have begun to implement timelines for reopening. Commerce Signals, a source of U.S. retail payment insights, makes it possible to support those decisions with credit and debit card … Continue reading Data Roadmap To Reopen Tracks Consumer Spend, Analyzes Behavior From 40M Households
Developers Create App That Tracks Users’ Lifetime Value For Marketers by Laurie Sullivan @lauriesullivan, December 23, 2019 Mobile app monetization company YouAppi wants to help marketers and developers find and retain customers with the greatest potential to make purchases — and who have the highest lifetime value — during the life of an app’s use. … Continue reading Developers Create App That Tracks Users’ Lifetime Value For Marketers
New Software From Human Automation Tracks Digital Footprint by Ray Schultz , September 12, 2019 SaaS provider Human Automation has launched the beta version of Personalize, software that uses an AI-driven algorithm to monitor a consumer’s website behavior and interests. This data can be used to fuel personalized email campaigns. The product can analyze metrics … Continue reading New Software From Human Automation Tracks Digital Footprint
Nicole Blanckenberg — August 8, 2018 Follow @https://twitter.com/NicoleBlancken — August 8, 2018 You could have conversions within your grasp and not even know it. There are a lot of popular eCommerce myths out there concerning marketing, traffic and advertising that even established eCommerce stores are believing. This week, we bring you 7 eCommerce myths that … Continue reading 7 eCommerce Myths that Stop Conversions in Their Tracks
Adthena Tracks NBA Finals Keyword Terms by Laurie Sullivan , Staff Writer @lauriesullivan, June 22, 2018 Do a search on Google or Bing to find there is no shortage of NBA Finals memorability being auctioned. In fact, JR Smith’s jersey from Game One reportedly sold for a whopping $23,500. Stephen Curry’s NBA Finals mouthguard from Game Four could … Continue reading Adthena Tracks NBA Finals Keyword Terms
Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions by Laurie Sullivan @lauriesullivan, April 19, 2018 Catalina, a digital media company focused on shopper data and personalizing discounts and offers, on Thursday launched a platform that ties online advertising to store purchases through discounts and offers, and then tracks the transaction back to advertisements … Continue reading Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions
Placed Tracks Feet Into Stores by Laurie Sullivan , Staff Writer @lauriesullivan, March 1, 2018 Search marketers who have begun to tie in-store visits to search advertising and marketing now have a free tool that compares foot traffic in physical stores. Placed, acquired by Snap in June 2017, has released the free tool Placed Insights to … Continue reading Placed Tracks Feet Into Stores
by Brandon Gains April 5, 2016 Follow @brandongainsApril 5, 2016 Email automation is the key to building a successful digital business. An autoresponder email track is among your most powerful tools. But like any tool, the power lies in how you use it. When a visitor subscribes to your email list, a degree of trust … Continue reading How To Create Powerful Email Automation Tracks
Rakesh SoniFebruary 7, 2015 Think of all the mundane, daily tasks in life — commuting to work, paying bills, grocery shopping, talking on the phone. Each one requires an identity of some sort — a driver’s license, an account number, a phone number. With the advent of technology, this need for an identity transcended into … Continue reading How to Stop Spam Signups Dead in Their Tracks
