James ClearSeptember 12, 2015 We all have things that we want to achieve in our lives — getting into the better shape, building a successful business, raising a wonderful family, writing a best-selling book, winning a championship, and so on. And for most of us, the path to those things starts by setting a specific … Continue reading Forget About Setting Goals. Focus On This Instead.
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How to Design Memorable Packaging This Holiday Season
JD WoodsSeptember 11, 2015 For anyone who has braved a December mall trip or waited for the perfect cyber deal, holiday shopping can be an overwhelming experience. For retailers, the upcoming holiday season will be busier than ever before. The National Retail Federation found that global holiday sales on average have grown 2.9% over the … Continue reading How to Design Memorable Packaging This Holiday Season
This Week In Visual: Spotlight On Instagram
Lucy XuAugust 28, 2015 Instagram initially adopted square photos as a way to distinguish itself from other image platforms, but in an announcement this week, they’ve said it would finally enable full-size landscape and portrait photos. Some brands are already starting to experiment with the new format and changing the way they look at mobile … Continue reading This Week In Visual: Spotlight On Instagram
Want Big Sales This Holiday Season? Target the Corporate Gift Market
Gail OliverAugust 27, 2015 If you really want to guarantee big sales this holiday season, one market you’ll want to consider targeting is the corporate market, and you will want to start preparing for it now. According to a report from the Advertising Specialty Institute (ASI), last year companies were planning to spend $ 43 … Continue reading Want Big Sales This Holiday Season? Target the Corporate Gift Market
Waste Disposal And Management: Controlling This Hidden Cost For Small Businesses
Russell ShrivesAugust 14, 2015 When business people start small businesses, waste disposal and management is usually at the bottom of the list of priorities. But, all businesses make garbage and it has to go somewhere. So, where does it go on trash night? Here’s how to be more efficient and save money. Have A Waste Management … Continue reading Waste Disposal And Management: Controlling This Hidden Cost For Small Businesses
This One Thing Has Become The New SEO Reputation Management Secret This Year
Jon RognerudAugust 8, 2015 As a business and/or brand, nothing is more important than maintaining a solid reputation throughout your respective industry. It is critical to maintain a solid reputation because an increasing number of consumers have started to use it as a way to dictate their purchasing behaviors and decisions. More and more consumers … Continue reading This One Thing Has Become The New SEO Reputation Management Secret This Year
“Please Do Not Reply to this Email,” But Do Comment!
Richard ShapiroAugust 6, 2015 Customers do not like to feel frustrated. Frustration is a leading cause of customer attrition. I get very frustrated when I receive a “PLEASE DO NOT REPLY TO THIS EMAIL”. If you don’t want me to respond, don’t send it. Many times these auto-responses are initiated when a new customer logs … Continue reading “Please Do Not Reply to this Email,” But Do Comment!
Are You Using This Little Trick In Your Digital Marketing Plan?
Eric HammisAugust 4, 2015 Digital Marketing has a million components. In fact, there’s so many that you’ll probably never use every little trick and strategy that is made available. Thankfully you don’t have to use them all to create a successful digital marketing plan. But there are certain strategies that are vital to an online … Continue reading Are You Using This Little Trick In Your Digital Marketing Plan?
Why Social Media Stands In The Soup Line This Campaign Season?
Angela Hausman, PhDAugust 4, 2015 Why are the 2016 political candidates basically ignoring social media as they craft their advertising campaigns? Are candidates entrusting their political careers to a bunch of old fuddy duddies who aren’t with the times? Did everyone forget how Obama came from a lowly freshman senator to President of the United … Continue reading Why Social Media Stands In The Soup Line This Campaign Season?
This Idiot’s Guide to Clickbait
Ray ManleyAugust 3, 2015 Not long ago I installed the Downworthy plugin in my browser. It “translates” those hyperbolic, viral, clickbaity headlines you see on about 87 percent of the web pages you browse and it will restore you faith in humanity. However, within about two hours I turned it off. Although it’s clever and … Continue reading This Idiot’s Guide to Clickbait
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