Larry KimFebruary 23, 2015 Facebook recently announced the launch of their new dynamic Product Ads, a mobile-friendly ad format that enables retailers to sync their catalog with their Facebook advertising efforts. Available now through Facebook’s Marketing Partners, it’s coming soon to the self-serve platform. We already know that Google Shopping ads are incredibly powerful – … Continue reading New Dynamic Facebook Product Ads: 7 Things You Need To Know
by Robert Brady February 23rd, 2015 Robert Brady Robert Brady is the head PPC wizard at Righteous Marketing, a Google AdWords Certified Partner and Microsoft adExcellence Member. He manages PPC accounts for both small and large businesses and offers a PPC training program for the DIYer. In the PPC industry I come across a … Continue reading 5 Things Successful PPC Managers Do In The Morning
Douglas BurdettFebruary 22, 2015 If you are still relying on your sales team to generate all of your leads, you’re doing it the hard way. Time to put your website to work. Thanks to the Internet, the way people buy has changed. Buyers want to do their own research without having to deal with a … Continue reading The 4 Things You Need To Generate More Leads On Your Website
Rick LepsingerFebruary 21, 2015 Does your team experience high levels of stress and frustration in the quest to get things done? Executing your strategic plan doesn’t have to be this hard. If it is, your team is most likely finding itself stalled by one of these three roadblocks. These hurdles aren’t always obvious, but you … Continue reading Strategy Execution: 3 Roadblocks to Getting Things Done in 2015
InklyoFebruary 12, 2015 Wait, did she just say kids can teach us about conversion rate optimization (CRO)? Does she actually think that children can fathom the mysterious world of A/B testing and landing pages? That they have the capacity to navigate the jumble of red buttons versus blue ones, the seemingly arbitrary changes that result … Continue reading 8 Awesome Things Kids Can Teach Us About Conversion Rate Optimization
Laura NollFebruary 9, 2015 “What will he say today?” I wonder. I turn on my computer. I wait impatiently as it boots up. I go online and my breath catches in my chest until I hear three little words: you’ve got mail. I hear nothing, not even a sound on the streets of New York. … Continue reading 7 Things 1998 Can Teach You About Email Marketing
by Kari Pritchard February 6th, 2015 Kari Pritchard Kari is a Marketing Coordinator at Search Engine People. Her background in English and journalism inspires her to expand her experience in the fields of publishing, marketing and communications in a way that can help her continue to explore the digital world. The Super Bowl is exciting … Continue reading 5 Things I Learned About SEO From Watching The Super Bowl
Douglas BurdettJanuary 31, 2015 Despite Google’s updates that make on-page SEO less important for search engine rankings, there are a few things that remain vitally important. Have you noticed there are a shrinking number of search engine optimization (SEO) firms these days? Or that some traditional SEO agencies are diversifying into other services as quickly … Continue reading 6 Things Your Website Still Must Have To Get Found Online
Business.comJanuary 30, 2015 In today’s modern, more agile business landscape, many companies are choosing the flexibility of outsourcing over completing all tasks in-house. Although full-time employees may be necessary for mission-critical and ongoing projects, as well as filling managerial roles, independent contractors are being called on — now more than ever — to execute a … Continue reading Prior to Hire: Things to Consider When Bringing in Freelancers
Ajeet YadavJanuary 26, 2015 If you are a blogger then you will have heard about WordPress. In fact it is the most popular blogging platform globally and is used by more than 23.3% of the top 10 million websites as of January, 2015. It powers more than 60 million websites! But there is a new … Continue reading 10 Things All Bloggers Need to Know About the Latest Version of WordPress
