Tag Archives: survey

Survey: 65% Of Marketers Plan To Spend More On Marketing Technology In 2015

Digital Marketing

Survey polled 182 marketing executives on their technology investment plans, data, content research and working across departments. Amy Gesenhues on January 6, 2015 In an attempt to better understand how marketers plan to succeed during the coming year, web presence management firm Conductor surveyed 182 B2B, B2C and agency marketing executives on four core marketing … Continue reading Survey: 65% Of Marketers Plan To Spend More On Marketing Technology In 2015 →

Survey Of 500+ Publishers Reveals How They Want To Be Pitched [Part II]

Content Marketing

A well-written subject line is the key to getting great placements, but how do you craft a good one? Contributor Kelsey Libert shares tips based on a survey of more than 500 publishers. Kelsey Libert on December 10, 2014   Earning placements from high-authority publishers is the single best way to garner the most views, … Continue reading Survey Of 500+ Publishers Reveals How They Want To Be Pitched [Part II] →

Survey: Locating Stores Is Primary Mobile Shopping Activity

Marketing Guide

73 percent said they’ll use mobile devices to shop this year. Greg Sterling on November 6, 2014   As with other holiday related surveys being released almost daily, new consumer data from shopping site Retale (1,000 U.S. adults) argue that consumers will spend more money on shopping this year. And much of that spending will be influenced by mobile. Earlier this week … Continue reading Survey: Locating Stores Is Primary Mobile Shopping Activity →

Survey: 58 Percent Prefer Ad-Based Apps To Paid, Freemium Models

Ad Campaigns

Data precedes DAA introduction of “AppChoices” consumer tool. Greg Sterling on October 26, 2014 The Digital Advertising Alliance (DAA), a consortium of online advertising trade groups, commissioned Zogby Analytics to survey mobile users about their attitudes toward mobile advertising. Zogby polled 1,015 adults, mostly about in-app advertising and related issues. At the highest level, the … Continue reading Survey: 58 Percent Prefer Ad-Based Apps To Paid, Freemium Models →

Survey Shows Email Marketing Still a Big Part of Many Retailers’ Plans

Email Marketing

A new survey taken by Internet Retailer magazine recently had some not-so-surprising results, showing that, as far as e-commerce technology investments go, email marketing was right at the top for most marketers. In fact, nearly 40% of respondents said it was their most important investment. According to the survey, which was conducted in early June … Continue reading Survey Shows Email Marketing Still a Big Part of Many Retailers’ Plans →

Financial planning salary survey – sales skills no longer a must have

Personal Finance

The attributes that companies are seeking in financial planners are drastically changing, with sales no longer a must-have skill, writes Milana Pokrajac.  For several years, even decades, it was impossible for a financial planner or an adviser to find a job in the industry without an impressive sales track record or at least great sales … Continue reading Financial planning salary survey – sales skills no longer a must have →

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