by Mia Papanicolaou April 20, 2016 Follow @MiaPapanicolaouApril 20, 2016 For the longest time, open and click rate were the measure to gauge the success of email campaigns. However, these metrics aren’t a true reflection of success if the intention of an email campaign is quite specific. For example, is the goal to increase sales? … Continue reading How Are You Measuring the Success of Your Email Campaign?
Tag Archives: Success
The Email Marketer’s Checklist for Success
by Larisa Bedgood April 18, 2016 Follow @https://twitter.com/DataMentorsApril 18, 2016 Email marketing is one of the most affordable and effective ways to consistently engage customers and prospects. For every dollar spent on email marketing, brands generate nearly $ 41 in sales. And the number of worldwide email users is expected to increase from 2.6 billion … Continue reading The Email Marketer’s Checklist for Success
From Zero to Success: Building an Email List From Scratch
by VerticalResponse April 14, 2016 Follow @VR4SmallBizApril 14, 2016 Email is a critical piece of any small business’ marketing strategy, but building an effective email list can be daunting. Whether you’re just starting out in business, have been operating for a while but have not yet ventured into email marketing, or are just unhappy with … Continue reading From Zero to Success: Building an Email List From Scratch
For Self-Service Success: Focus on Customers First, Not Cost Savings
by Tricia Morris April 13, 2016 Follow @paratureApril 13, 2016 As any brand or organization that’s implemented a customer self-service offering knows, build it and they will come. But will they be pleased when they get there? Satisfied when they leave? Forrester estimates that an average of $ 22 million is spent annually in unnecessary … Continue reading For Self-Service Success: Focus on Customers First, Not Cost Savings
The Key to Video Success: How to Align Your Team to Achieve Video Nirvana
by Andrew Follett April 13, 2016 Follow @demoduckvideoApril 13, 2016 I’ve seen it happen far too many times. We’re a few weeks into production and we start hearing things like, “Sorry guys, we need to regroup internally, we have some differences of opinion. We’ll get back to you.” Weeks pass. Momentum fades. The timeline is … Continue reading The Key to Video Success: How to Align Your Team to Achieve Video Nirvana
SEO Success Stories: Ecommerce Magento Website Success Story
by Vinod Jethwani April 10, 2016 Follow @VinodJethwaniApril 10, 2016 In a world dominated by the internet, there is no better way of creating brand awareness than increasing one’s online presence. Amidst the marketing storms and havocs, many companies have found solace in search engine optimisation. Through SEO, many companies have been bestowed with wings … Continue reading SEO Success Stories: Ecommerce Magento Website Success Story
How to Use Social Media to Accelerate Startup Success
by Taylor Moore April 8, 2016 Follow @taylormtweets April 8, 2016 When it comes to business success, social media have become indispensable. In order for a new company to be properly promoted, creating a strong online presence on sites such as Facebook, Twitter, LinkedIn, Pinterest or YouTube is no longer just a possibility – it … Continue reading How to Use Social Media to Accelerate Startup Success
How to Set Up Your Interns for Full-Time Success
by David Adams April 5, 2016 Follow @dmadams28April 5, 2016 What’s the point of offering internships? To many employers, interns are just an easy source of utility personnel, dealing with minor day-to-day duties, administrative tasks, and the occasional coffee run. But this approach wastes talented individuals and loses sight of the original purpose of an … Continue reading How to Set Up Your Interns for Full-Time Success
The Ultimate Guide to Training New Employees for Success
by Scott Magdalein April 5, 2016April 5, 2016 When I was 23, I joined a new company in a new role for the first time since I started driving forklifts in college to make ends meet. It was overwhelming. I had to learn a thousand things, fast. Learning all the new policies and procedures was … Continue reading The Ultimate Guide to Training New Employees for Success
How Do You Measure Social Success?
by Dale Keipert March 30, 2016 Follow @360InteractiveMarch 30, 2016 There are a lot of ways to measure success. According to a recent survey, the way that most small and medium sized businesses measure the success of their social marketing efforts is through views. In fact, 51% of these businesses measure success by the number … Continue reading How Do You Measure Social Success?
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