Slapping together a couple ideas and a logo is not a brand strategy, says contributor Allen Martinez. Here’s a detailed guide to help you create and execute a well thought out strategy to promote your brand. Allen Martinez on June 7, 2018 When it comes to having a brand strategy, it’s not enough to … Continue reading Building a brand strategy: Essentials for long-term success
Bryan Tweed — June 4, 2018 — June 4, 2018 Whether you’re trying to climb the corporate ladder, broaden your skillset, or find a new job, your networking strategy can lead you to individuals that are ready, and willing, to help. Additionally, connecting with industry peers and leaders can provide you with unique growth and … Continue reading Leveraging Your Professional Networking Strategy in 4 Clear Steps
Chris Abraham — June 4, 2018 Follow @chrisabraham — June 4, 2018 While tools like cPanel can install CMS platforms like Drupal and WordPress into $ 3.95/month web hosting services with the click of a button, there’s the cheap and easy way and there’s the right way. As they say, measure twice, cut once. Entertainment … Continue reading Have You Thought Your CMS, SEO, and Site-Hosting Strategy Through?
Pat Berryhill — May 31, 2018 — May 31, 2018 mohamed_hassan / Pixabay Digital marketing is transforming the way businesses operate. Along with transformation comes new problems and new roadblocks, most of which are tied to the fact that the online world is always changing, and at a rapid pace. New software, devices, and trends … Continue reading 6 Digital Strategy Pitfalls to Avoid
Brian Basilico — May 30, 2018 Follow @bbasilico — May 30, 2018 rawpixel / Pixabay Your Perfect Marketing Strategy This is the beginning of an eight-part blog and podcast series, and I’m going to cover the overarching topic of “What is the Perfect Marketing Strategy For Your Business?” The reason it’s eight parts is that … Continue reading What Is The Perfect Marketing Strategy For Your Business?
Anthony Villegas — May 30, 2018 — May 30, 2018 ProSmile / Pixabay If you’re an online business with any sort of customer base, you’re probably wondering how to set yourself apart from your competitors. With 24/7 access to any product, anytime, anywhere, it’s really easy for consumers to get lost in the world of … Continue reading The Secrets of a Successful Coupon Strategy
Dave Sutton — May 24, 2018 — May 24, 2018 As consumers, emails bombard us at every opportunity, and as marketers, we’re still sending them because they continue to be one of the most effective means of getting the results we want. The success of email marketing lies in its versatility. It’s a tool that … Continue reading 4 Tactics You Need to Know for an Effective Email Marketing Strategy
Marco Cirillo — May 22, 2018 Follow @Leadsbridge — May 22, 2018 The mobile technology industry is growing by leaps and bounds. It will interest you to know that the number of mobile phone users has grown from 4.1 billion in 2013 to 4.77 billion in 2017 as shown below. In 2019, the number of … Continue reading 3 Ways to Get More Leads by Building a Solid Mobile Lead Generation Strategy
Andrew Gazdecki — May 22, 2018 Follow @biznessapps — May 22, 2018 For some time now, paid advertising has been used as a reliable strategy to gain new customers. Unfortunately, paid ads are becoming less effective. The modern day consumer doesn’t want to be blatantly sold to, they want to organically learn about a company … Continue reading Why Your Small Business Should Have A Content Marketing Strategy
Monique Danao — May 21, 2018 Follow @monique_pd — May 21, 2018 A lot of businesses use email marketing to communicate with their customers. According to the Radicati Group, the estimated number of email accounts worldwide was at 3.7 billion—and the number of emails sent per day averaged a staggering 269 billion in 2017! With … Continue reading How to Upgrade Your Email Marketing Strategy for 2018