Tag Archives: Strategy

Why to Include Social Media Translations in Your Marketing Strategy

Greetje den Holder — August 3, 2018 Follow @GdenHolder — August 3, 2018 Last week, I published the ultimate guide to a perfect social media strategy. There is one issue to consider that might be added to that guide, which is social media translations. If your company is working on an international market, you have … Continue reading Why to Include Social Media Translations in Your Marketing Strategy

Digital Strategy In Need of An Update? Consider These 4 Tactics

Caroline Black — July 27, 2018 — July 27, 2018 rawpixel / Pixabay Whether you are creating a digital strategy from scratch or looking to update an existing plan, there are a handful of go-to tactics involving content, social media, pay-per-click advertising, and analytics to turn to in your time of need. Researching, developing, and … Continue reading Digital Strategy In Need of An Update? Consider These 4 Tactics

What Is The Perfect Marketing Strategy For Your Business? Part 6 – Social Proof

Brian Basilico — July 6, 2018 Follow @bbasilico — July 6, 2018 Once again, we’re digging deeper into our perfect marketing strategy for your business. This post is about social proof. What I’m really talking about is social media. Part 1: What Is The Perfect Marketing Strategy For Your Business? Part 2: What Is The … Continue reading What Is The Perfect Marketing Strategy For Your Business? Part 6 – Social Proof

How to Incorporate Video into Your Social Media Marketing Strategy

Kati Catalogna — July 25, 2018 — July 25, 2018 From the revolutionary Tasty videos to the recent roll-out of Instagram TV, video as a social media marketing tactic has become, “the new black.” The mad rush of businesses incorporating videos into their digital marketing and advertising strategies may have you in a panic, but … Continue reading How to Incorporate Video into Your Social Media Marketing Strategy

Here’s why you should start thinking of content marketing as an SEO strategy

SEO is no longer about about low-quality, keyword-rich content. To make a website successful, SEO experts need a content marketing strategy. SEO (Search Engine Optimization) is a busy and dynamic market. As search engines regularly change their algorithms to take new factors into account when calculating a website’s rank, positioning sites is becoming more challenging. … Continue reading Here’s why you should start thinking of content marketing as an SEO strategy

What Is The Perfect Marketing Strategy For Your Business? The 6 Steps to Success

Brian Basilico — July 17, 2018 Follow @bbasilico — July 17, 2018 This is the final part in the series I’ve been doing called What Is The Perfect Marketing Strategy For Your Business? Today I want to wrap it up with a final story and some thoughts. We’ve covered the six major points, and if … Continue reading What Is The Perfect Marketing Strategy For Your Business? The 6 Steps to Success

How to Update Your Affiliate Marketing Strategy in 3 Steps

Kristen Matthews — July 16, 2018 Follow @kristenwords— July 16, 2018 Affiliate marketing is an interesting space because brands tend to prefer to pay content creators based on performance while content creators tend to prefer an upfront fee for their posts. For brands to get content creators excited about their brand, there are a few … Continue reading How to Update Your Affiliate Marketing Strategy in 3 Steps