Personal Branding Blog — November 1, 2018 — November 1, 2018 Why is the phenomenon of social media so important? Social media serve to develop mutual relationships based on trust. It is a very broad-based approach, as opposed to traditional networking, which is more targeted and narrower. For example, if you have a LinkedIn profile, … Continue reading Is Your Social Media Synched with Your Career Goals
Arik Hanson — October 31, 2018 — October 31, 2018 It’s that time of year–yes, trend season is underway, my social media friends! You’re likely to see no fewer than 2.1 million trend posts between now and Dec. 31. ENJOY! Most of these trend posts, mind you, will be complete and utter garbage. In fact, … Continue reading What Social Media Trends Do You See in 2019?
Mike Allton — October 26, 2018 Follow @Mike_Allton — October 26, 2018 when we are loved we are afraidlove will vanishwhen we are alone we are afraidlove will never returnand when we speak we are afraidour words will not be heardnor welcomedbut when we are silentwe are still afraid ~ Audre Lourde I heard … Continue reading I Can’t Believe This Problem Still Exists In Social Media and Beyond
Third Door Media’s “Making Room for Amazon” report highlights marketers’ plans for Amazon ad budgets, staff and technology. Amy Gesenhues on October 26, 2018 Amazon advertising is proving to be a valuable channel for marketers, with many SMBs looking to increase their ad budgets on the e-commerce platform. A survey of nearly 700 digital … Continue reading Small businesses more likely to shift ad budgets from search, display, paid social to Amazon
Todd Kunsman — October 25, 2018 Follow @OhSoFreshMusic — October 25, 2018 Social media is not like traditional marketing where you’re directly sending marketing messages to your customers. You can do that of course, but certainly not the most effective use of time. Rather, social media is a way to build a brand and a … Continue reading 7 Steps to Engage Your Company’s Audience On Social Media
As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for 2019. In your personal life, reading people’s minds is a questionable superpower; but the business benefits of being able to listen in on people’s thoughts are infinite. And while social media monitoring … Continue reading 6 of the best social listening tools for 2019
Patrick Burns — October 23, 2018 Follow @patrickburns___ — October 23, 2018 It’s incredible that one piece of content could change your life, and business just by going viral. The questions are, does this happen by chance? Is there a science to going viral? It’s a little bit of both. Sometimes a little luck is … Continue reading How to Go Viral on Social Media
Dave Kosmayer — October 23, 2018 Follow @DavidKosmayer — October 23, 2018 We talk a lot about marketing products on social media, but the simple truth is, social media marketing is just half the battle. Communicating your brand… now that’s the hard part! Everyone makes the whole thing sound so easy, where you just need … Continue reading Effective Ways to Communicate Your Brand With Social Media
Arik Hanson — October 16, 2018 — October 16, 2018 geralt / Pixabay Consider the following scenario: You take a job out of college as a coordinator at a big agency. You develop a feel and love for social media marketing, and move up into a AE role and then a Senior AE role. … Continue reading The Social Media Career Path…or Lack Thereof
Laura Donovan — October 16, 2018 Follow @thewordpro — October 16, 2018 kropekk_pl / Pixabay Social Media has evolved from Social Networking, a way to keep in touch with friends and family, to a powerful marketing and advertising tool. If companies aren’t putting some effort into their Social Media platforms, they just aren’t staying competitive … Continue reading 4 Simple Tactics to Improve Your Social Media Efforts
