Marketing Land polled marketers about whether or not the Time Well Spent movement plays into their social media plans. Here’s what we learned. Amy Gesenhues on December 11, 2018 Social media apps and mobile device operating systems introduced a number of features this year to help people be more mindful of their digital usage. … Continue reading Marketers say Time Well Spent movement isn’t influencing social media plans
Jomer Gregorio — December 10, 2018 Follow @JomerGregorio — December 10, 2018 For the past recent years, the rapid increase of mobile users and massive advances in data connectivity technology has solidified social media as the new platform for marketing. While traditional platforms remain vital for some business, social media does not just enable companies … Continue reading 5 Actionable Steps to Create an Effective Social Media Marketing Strategy [Infographic]
Personal Branding Blog — December 6, 2018 — December 6, 2018 There’s a lot you can do to improve your personal brand’s social media influence. When you persuade people, your visibility and authority will both rise as a result. How can your brand gain more recognition online? By forging meaningful relationships with individuals and leaders … Continue reading How To Build a Strong Social Media Influence
Elena Prokopets — December 4, 2018 Follow @elenatravelgram — December 4, 2018 If you have business accounts on social media, you are already engaged in social selling, though you may not be using that term specifically. You already know that “selling” on social media is not directly promoting your product or service. It is meeting … Continue reading 5 Social Selling Tips for This Holiday Season
Segregating paid, organic and social activity in analytics clarifies the activity that drives which type of conversion. Alan K’necht on December 4, 2018 Most organizations are spending a considerable amount of money and resources on their social media marketing efforts. These efforts generally take the form of three types of effort – organic, paid … Continue reading Back to basics: Measuring your social media efforts with unique acquisition channels
Brooke Bayer — November 30, 2018 — November 30, 2018 Let’s start with the definition, as defined by SproutSocial: Social listening is the process of tracking conversations around specific topics, keywords, phrases, brands or industries, and leveraging your insights to discover opportunities or create content for those audiences. So, why is social listening an important … Continue reading What Is Social Listening and Why Is It Important?
Tom Martin — December 1, 2018 Follow @TomMartin — December 1, 2018 PublicDomainPictures / Pixabay Every day you find another article about some new Social Selling tip, trick or tactic to improve your sales prospecting success. So you read, follow and try. But that’s a recipe for sales prospecting failure. Everyone is asking themselves the … Continue reading The One Social Selling Tactic That Will Guarantee Successful Sales Prospecting
Gareth O’Sullivan — November 29, 2018 Follow @_GarethG — November 29, 2018 If you haven’t been living under a rock, then you must have heard of Instagram’s new music sticker. Demystifying how to add music to Instagram, Instagram’s fantastic new feature is not just for the general user, but for brands too. In this article, … Continue reading How To Add Music to Instagram And All of Your Social Content
Dan McCarthy — November 21, 2018 — November 21, 2018 ktphotography / Pixabay Events are there to let people hear about what you have to say. Events serve as a great way to reach out to your current customer/client base, they can be used to pitch a new idea to the world and of course, … Continue reading How You Can Make Your Events Awesome By Taking Advantage of Social Media
Megan Mosley — November 22, 2018 Follow @ReferralRock — November 22, 2018 Social media is short attention span marketing. It fits well with the attention span of today’s people… In fact, if you’re a marketer you probably realize you have just a few seconds to grab someone’s attention. Though social media feeds can be busy, … Continue reading Why Is Social Media Important For Businesses?
