Tiffany Fowell — January 31, 2020 When it comes to selecting the social media channels for your brand, it’s important to note: you don’t have to be on every channel. This is especially true if you don’t plan or have the bandwidth to leverage them. For example, it wouldn’t look good if you were on … Continue reading The Best Social Media Channels for Your Business
Tag Archives: Social
10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media
Young Entrepreneur Council — January 30, 2020 With so much competition for users’ attention on social media, creating truly engaging posts that stand out requires creativity and business savvy in equal parts. To learn more about what works, we asked members of Young Entrepreneur Council to discuss their preferred approaches to creating sponsored posts that … Continue reading 10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media
How to Use Social Media to Make Money
Choncé Maddox — January 21, 2020 Likes and comments don’t pay the bills. You’ve probably heard this before and it’s true. Social media fame doesn’t necessarily mean you’re rich or even making money at all for that matter. Social media can be a great tool to get exposure for your business but again, exposure doesn’t … Continue reading How to Use Social Media to Make Money
4 Social Media Marketing Mistakes Every New Business Makes (And How To Avoid Them)
Thomas Griffin — January 15, 2020 Social media can be a challenging yet rewarding platform to work on. It’s where your audience spends several hours a day, making it a significant place to find customers and boost your brand image. However, approaching people on social media is different from how you use email marketing or … Continue reading 4 Social Media Marketing Mistakes Every New Business Makes (And How To Avoid Them)
How to Succeed in Personal Branding on Social Media
Wendy Marx — January 13, 2020 Social media is like a blank canvas for both personal and work life. Depending on how you use it, you can draw attention to your expertise and establish a solid reputation in your industry. There’s no doubt that there’s an important place for personal branding on social media. But … Continue reading How to Succeed in Personal Branding on Social Media
4 Reasons Your Team May Be Overwhelmed by Social Marketing
Peter Daisyme — January 8, 2020 Social marketing has become one of the most effective and frustrating channels for marketers and growth people. There are almost infinite people, communities, and content across all of the platforms. This leads to the potential for high-level and mass targeting. On the other hand, though, the vastness itself, makes … Continue reading 4 Reasons Your Team May Be Overwhelmed by Social Marketing
From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy
From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Amar Braithwaite, SVP, head of social at performance agency Tinuiti, has an affinity for baseball and social media — baseball because he loved to play the sport as a kid and young adult in college, and social media because of … Continue reading From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy
Social media 2020: The top features, formats and trends to get familiar with this year
Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Taylor Peterson on January 10, 2020 Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social … Continue reading Social media 2020: The top features, formats and trends to get familiar with this year
7 of the Best Social Media Tools for Agencies
Aleh Barysevich — January 9, 2020 Picking tools for a digital marketing agency can be tricky: you need something efficient that will suit multiple clients with different needs and at the same time won’t deplete your marketing budget completely. Besides, some clients might have their own preferences when it comes to the tool stack: it’s … Continue reading 7 of the Best Social Media Tools for Agencies
Brand Video Breakdown: How Oreo Uses Bursts of Short Social Videos To Keep Their Audience Engaged
Ana Gotter — January 7, 2020 The verdict is out: shorter video on social typically performs better. While there’s definitely a place for long-form content on social media, the standard rule of thumb is that shorter videos (a minute or under, if not thirty seconds or less) will be most impactful and achieve the highest … Continue reading Brand Video Breakdown: How Oreo Uses Bursts of Short Social Videos To Keep Their Audience Engaged
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