From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Amar Braithwaite, SVP, head of social at performance agency Tinuiti, has an affinity for baseball and social media — baseball because he loved to play the sport as a kid and young adult in college, and social media because of … Continue reading From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy
Tag Archives: Social
Social media 2020: The top features, formats and trends to get familiar with this year
Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Taylor Peterson on January 10, 2020 Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social … Continue reading Social media 2020: The top features, formats and trends to get familiar with this year
7 of the Best Social Media Tools for Agencies
Aleh Barysevich — January 9, 2020 Picking tools for a digital marketing agency can be tricky: you need something efficient that will suit multiple clients with different needs and at the same time won’t deplete your marketing budget completely. Besides, some clients might have their own preferences when it comes to the tool stack: it’s … Continue reading 7 of the Best Social Media Tools for Agencies
Brand Video Breakdown: How Oreo Uses Bursts of Short Social Videos To Keep Their Audience Engaged
Ana Gotter — January 7, 2020 The verdict is out: shorter video on social typically performs better. While there’s definitely a place for long-form content on social media, the standard rule of thumb is that shorter videos (a minute or under, if not thirty seconds or less) will be most impactful and achieve the highest … Continue reading Brand Video Breakdown: How Oreo Uses Bursts of Short Social Videos To Keep Their Audience Engaged
5 things every social media manager should be doing in 2020
Brands who are successful at digital overall will start to address the bigger consumer experience and how they can extend digital success to the offline world in the coming year. Ashley Cooksley on January 3, 2020 A lot happened in social media in 2019 – from the continued influence of President Trump’s Twitter feed to … Continue reading 5 things every social media manager should be doing in 2020
4 Social Media Marketing Tricks You Need to Know in 2020
Jared Atchison — January 4, 2020 Believe it or not, 80 percent of internet users globally have at least one social media account. In total, social media users exceeded 3.4 billion people in 2019. Business owners and marketers know that these platforms are vital for the success of their business. Due to their desire to … Continue reading 4 Social Media Marketing Tricks You Need to Know in 2020
4 Analytics Tools That Will Improve Your Social Media Reach
Susan Gilbert — January 2, 2020 Follow @SusanGilbert Today I have some great resources to help you improve your social media analytics for better reach online. Here’s four links with tips and tricks to kick start your work week. Tracking your ad performance, content and engagement is important in order to improve your brand visibility. … Continue reading 4 Analytics Tools That Will Improve Your Social Media Reach
5 Resolutions to Improve Your Social Media Strategy in the New Year
Lyndi Malley — December 27, 2019 As 2019 comes to an end, we’re almost to my favorite activity of the year: making New Year’s Resolutions. Some of you may already be busy thinking about planning your business’ branding, social media and content to start brainstorming your resolutions, but hear me out. Each year, the majority … Continue reading 5 Resolutions to Improve Your Social Media Strategy in the New Year
The Benefits of Using Social Media For Business
Rilee Viggers — December 28, 2019 Social media has completely changed the way we live our lives. Oberlo says that as of 2019, there are 3.2 billion social media users worldwide. That’s a lot of potential customers! Social media is the most direct form of business to consumer communication, and with so many users online, … Continue reading The Benefits of Using Social Media For Business
Up Your Social Media Strategy with These Tips
Kaitlyn Hammond — December 23, 2019 Social media has burrowed into the population’s psyche as an indispensable source of news, opinion, and gossip. Approximately half of the earth’s population uses social media via platforms like Twitter, Instagram, Facebook, and YouTube. The average time a social media fan spends on these platforms exceeds two hours per … Continue reading Up Your Social Media Strategy with These Tips