Sue CockburnApril 1, 2015 (April 01, 2015) I was checking my personal Facebook profile (don’t tune out yet) when I noticed a ‘sponsored post’ from HubSpot. They were offering a downloadable resource for those who want to write better. The resource is titled (see image) “The Marketers’ Guide to Writing Good Well” … the ‘good’ replaced … Continue reading Are You Afraid To Dive Into Social Media?
Vishal PindoriyaApril 1, 2015 According to the Harvard Business Review, value—as it relates to business—is the worth in fiscal terms of the economic, technical, service and social benefits a customer gets in exchange for the price paid for the offering. Creating value starts long before the item is sold. This is where social media marketing … Continue reading Why Social Posts With Visuals Perform Better
Sally FalkowApril 1, 2015 The 2015 PRESSfeed/SNCR Media Trends report shows that almost 100 percent of companies – large and small – are using some form of social media marketing. The problem is, not all of them are doing it right. LACK OF STRATEGY Probably the biggest, and most costly, mistake is to just jump … Continue reading Social Media Mistakes
Laura DonovanApril 1, 2015 Because she totally “gets” Internet Trolls, and really none of us has the patience for these people. We know you are wrong, she knows you are wrong and deep down you really do know you are wrong. Because she knows Social Media is never dull. There is always something going on … Continue reading 10 Reasons Violet Crawley From Downton Abbey Should Manage Social Media
Stephanie ClarkApril 1, 2015 It’s a Monday morning and you’re getting ready for the busy workday that lies ahead. Before you begin any of your tasks or projects, you feel like educating yourself on the latest trends and news in your industry. You warm up your fingers and start Googling away. Immediately, you become overwhelmed … Continue reading Quick Guide: Content Curation For Social Media
James ArnoldMarch 31, 2015 Blogging and social media have always resonated well with each other, particularly in this time when social media is enjoying its glory at peak and everyone on earth seems to be a blogger. Social media has emerged as a platform where bloggers can distribute and promote their posts. Since the bloggers … Continue reading Boosting Visibility of Your Blog Post With Social Media Integration
Warren KnightApril 1, 2015 Finding your target market through social media can be difficult at times, especially if you don’t know the right tools to use to find them. Before you can “find” your target customers online, you need to fully understand who they are. Who is interested in your product/service? What is their lifestyle … Continue reading How Do Social Networks Connect You With Your Target Customers?
Jennifer WebsterMarch 31, 2015 Working as freelancer is an amazing opportunity, however finding clients is not always easy. Are you using your social media channels in the most effective ways possible to draw more clients? Even if you think you are, perhaps there are some areas that need improvement. Here are some strategic tips for … Continue reading How Freelancers Should Use Social Media
Ben DonkorMarch 31, 2015 How engaging were our brand’s Tweets last year? How did the blog perform compared to the previous year? What worked, what didn’t work, and why? These are just some of the questions that reporting can help you answer to plan ahead: budget, strategy, tools, acquisitions – you name it. So, how … Continue reading Marketing: Using Reports To Tell The Story Of Your Social Media Performance
Sue CockburnMarch 30, 2015 Social media has the potential to help build brand name recognition and amplify word-of-mouth advertising for your business. Both important pieces that can help sales, especially in a local environment. However, reaching your target audience requires more than setting up your business profile on a few choice social networks. Having a social media … Continue reading 7 Areas Of Your Social Networks To Manage Carefully
