Tag Archives: Social

Social Scoop: Twitter App Spotlight, Instagram Advertising Options

By Jennifer Peacock  January 12th, 2016 Twitter App Spotlight, Instagram Advertising Options, and more of what’s making news in the Social Media Marketing world. Twitter App Spotlight and Timeline Install Actions Twitter has plans to marry mobile and apps with new Timeline Install Actions. After rolling out App Install Cards to the masses in mid-2015, … Continue reading Social Scoop: Twitter App Spotlight, Instagram Advertising Options →

Needles, Haystacks, and a Big Fat Magnet: How You Can Capitalize on Social Media Insights in 2016

by Finnegan Pierson January 11, 2016 Follow @finneganpiersonJanuary 11, 2016 Photo via Flickr The emergence of Big Data has provided some very powerful mechanisms for businesses to effectively compete while being able to keep their fingers on the pulse of their target audience. One way in which data has exploded in the area of effectiveness … Continue reading Needles, Haystacks, and a Big Fat Magnet: How You Can Capitalize on Social Media Insights in 2016 →

How to Use Infographics in Your Social Media Marketing

by Dhariana Lozano January 10, 2016 Follow @DhariLoJanuary 10, 2016 Content, content, content. The ever so tedious but necessary element in social media marketing. A good way to create content, generate interest or turn non – visual content into visual content is to use infographics in your social media marketing. Infographics are a great way … Continue reading How to Use Infographics in Your Social Media Marketing →

How 3 Facebook Changes will Affect Customer Service and Social Commerce

by Ty Rothstein January 8, 2016 Follow @https://twitter.com/AmitiRothsteinJanuary 8, 2016 Up until 2016 Facebook trended as one of the top marketing and advertising platforms on the web. That does not stand to change in 2016. However, we do expect to see Facebook changes that make Facebook a useful customer service solution, and a central social … Continue reading How 3 Facebook Changes will Affect Customer Service and Social Commerce →

3 Reasons Why Marketers Must Retarget Their Social Ads

by Carolyn Berk January 7, 2016 Follow @CarolynBerkJanuary 7, 2016 If you’re running ads for your business on Facebook or Instagram, retargeting is not optional — it’s a requirement if you want to ensure that you’re delivering your ads to the best possible audiences and capturing revenue growth opportunities before your competition snatches them up. … Continue reading 3 Reasons Why Marketers Must Retarget Their Social Ads →