by Leonid Singha February 17, 2016February 17, 2016 Scope and Concept Social media is the collective term used for online communications networks devoted to civic groups oriented input, dealings, feedback content distribution, partnership and teamwork. The globally accepted and well acclaimed term is used to designate a plethora of Web-based boards, presentations and know-hows that … Continue reading Social Media: The Most Acclaimed Forum of Global Communication
Tag Archives: Social
Why Are Brands Turning to Social Media Influencers?
by Steven Tulman February 17, 2016 Follow @StevenTulmanFebruary 17, 2016 As many brands realize, the best audience to target for marketing purposes are women, and even more specifically – the mother community. These modern day moms are not what they used to be. Today, in between work, social commitments and taking care of families, … Continue reading Why Are Brands Turning to Social Media Influencers?
7 Things Not to Do With Social Video
by Tara Brannigan February 17, 2016February 17, 2016 Video content on social media is booming. Facebook is reporting over 8 billion daily video views, YouTube’s watch time is rising 60% year over year, and Periscope users are consuming over 40 years worth of videos per day. With traditional broadcast mediums in decline, adapting to the … Continue reading 7 Things Not to Do With Social Video
33 Thought-Provoking B2B Social Media and Marketing Stats
by Tom Pick February 17, 2016February 17, 2016 As noted in the 2016 B2B Marketing Trends report, B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation … Continue reading 33 Thought-Provoking B2B Social Media and Marketing Stats
Will Your Job Search Survive Your Social Media Activity?
by Richard Larson February 16, 2016February 16, 2016 It is hard to imagine that in this day and age, job candidates still have information on their social media profiles that prevent them from being hired. Not surprisingly, 43% of companies surveyed by the Society for Human Resource Management use social media or an online search … Continue reading Will Your Job Search Survive Your Social Media Activity?
How to Develop a Social Media Strategy for Your Career
by Lida Citroen February 16, 2016February 16, 2016 If you work in a company, business, nonprofit, government agency, consulting practice, school, or retail store, social media plays a role in your career. Honestly, the only career choices I can imagine that wouldn’t need or desire the resources available online might be high-seas pirate or hitman. … Continue reading How to Develop a Social Media Strategy for Your Career
How to Optimize Your Social Media Posts for Search Engines
by Vlad Rascanu February 15, 2016February 15, 2016 Social media networks started off as a place for people to keep connected online, to easily talk, share news, discuss events and everything else that falls in-between that. Today, social media platforms have become a multi-billion dollar industry of their own. Almost half of the planet’s population … Continue reading How to Optimize Your Social Media Posts for Search Engines
Making The Most Of Social Media, Even When It’s Not Driving Sales
Are your social channels failing to drum up big sales? You’re not alone. Columnist Jordan Elkind offers up some tips to help you maximize your return on social media. Jordan Elkind on February 15, 2016 at 9:32 am Despite much of the hype around social media “Buy” buttons and shoppable links, social channels such as … Continue reading Making The Most Of Social Media, Even When It’s Not Driving Sales
3 Ways to Stop Social Loafing In Cross-Functional Teams
by Rick Lepsinger February 15, 2016 Follow @onpoint_llcFebruary 15, 2016 People often take less accountability for individual and team performance when doing work as part of a group. This tendency, called “social loafing”, is well documented. In these cases, some of us may take advantage of a situation in which it’s harder to pinpoint responsibility—a … Continue reading 3 Ways to Stop Social Loafing In Cross-Functional Teams
7 Tips for Delightful Customer Service on Social Media
by Alexa Matia February 14, 2016February 14, 2016 These days, pretty much everyone is on social media. 73% of Americans have a social network profile. There are many people who find social media to be the easiest way to contact a company or service. In 2013, more than 67% of respondents to a survey said … Continue reading 7 Tips for Delightful Customer Service on Social Media