by Sam Warren April 16, 2016 Follow @rankpayApril 16, 2016 Whether you’re playing with sticks in the backyard or building a twitter presence, the old adage “it’s all fun and games until someone loses an eye” couldn’t be more true. Oh yes dear readers, don’t fool yourselves. Social media marketing may seem relatively harmless and … Continue reading 6 Social Media Rules That Will Steer You Clear of Failure
by Rachel Clapp Miller April 16, 2016 Follow @ContentRachelApril 16, 2016 Encouraging your salespeople to create an account on LinkedIn or Twitter doesn’t mean that the leads will start pouring in and the sales will close themselves. Social selling isn’t a magic bullet, but another tool for sellers to engage with prospects and customers. In … Continue reading Enable Your Reps to Use Social Media in the Sales Process
by Sahail Ashraf April 14, 2016 Follow @TalcontentApril 14, 2016 It’s kind of become something of a craze, and it’s paying off for brands massively. Using content topics that are not necessarily ‘yours’ can make a huge difference in traffic and reach. Basically, it means blogging, tweeting and updating about stuff that people wouldn’t necessarily … Continue reading A Guide To Killer Social Media Content Categories
by Zaid Ammari April 15, 2016 Follow @ppcmastermindsApril 15, 2016 Your social media strategy is incredibly important to your business success, but if you’re not measuring how well your strategy is working, you can’t know if you need to readjust your campaign. Although social media platforms offer their own form of analytics, these numbers don’t … Continue reading How to Use Google Analytics to Improve Your Social Media Strategy
by Austin Iuliano April 14, 2016 Follow @austiniulianoApril 14, 2016 Snapchat is a very hot social media right now. SXSW dubbed it the app, the “hottest of 2016” and it is just getting hotter as we speak. The tricky part with any social media is we need the right tools to create the most engaging … Continue reading 6 Snapchat Apps to Master the Hottest Social Media this Year
by Amity Kapadia April 14, 2016 Follow @amitykapadiaApril 14, 2016 Every “social media guru” and “marketing maven” touts the importance of engaging with your social following in an authentic and conversational way. Most brands have an individual or a team that makes critical decisions about publishing curated information to their audience, but how many companies … Continue reading The Underused Power of Social Media That Will Increase Your ROI
by Lucas Miller April 13, 2016 Follow @EchelonCopyApril 13, 2016 While just about every website engages in SEO these days, there’s another marketing opportunity that is sometimes missed altogether—optimizing your company’s website for social media marketing. There’s much more to effective social media marketing than simply setting up a Facebook page with your company’s name … Continue reading 3 Essentials to Successfully Optimize Your Website for Social Media Marketing
by Dhariana Lozano April 13, 2016 Follow @DhariLoApril 13, 2016 Influencer marketing can be one of the simplest ways to build brand awareness and grow your audience using social media. Influencer marketing is the “new” word of mouth, and if you’re confused about what to do with your social media influencers once you have them, … Continue reading 3 Simple Ways to Partner with Social Media Influencers for Your Brand
VP says this is a new phase for the Vancouver-based company, where users can perform Hootsuite functions inside external tools. Barry Levine on April 12, 2016 Hootsuite is acting today to make its social media management platform a more complete citizen of the marketing ecosystem. The Vancouver-based company is announcing three new open APIs … Continue reading Social management system Hootsuite adds new APIs to open up its platform
by Camilla Bradley April 11, 2016 Follow @Cami11aBradleyApril 11, 2016 Social Media marketing has become a full time job and with good reason, it’s free and millions of people over the world are using it. Like anything it takes time to become successful on social media, but if you do it correctly and creatively you’ll … Continue reading The Best Advice for Using Social Media With Your Business
