by Casey Newman April 11, 2016April 11, 2016 You’re a master content creator. Blood, sweat and tears have gone into your latest creation, and you’re positive the leads will be rolling in. You sit back in your chair, prop your feet up on your desk and wait. And wait. And wait. Where are those leads? … Continue reading 3 Tips for Creating Engaging Paid Social Media Campaigns
by Susan Tucker April 11, 2016 Follow @getsusanmktgApril 11, 2016 Small business owners are constantly on the lookout for ways in which to grow and prosper, as such, social media is becoming more and more of a requirement rather than a fun little side project. While most owners are really beginning to understand the power … Continue reading New Social Media Sites Small Business Owners Can’t Ignore
by Jake Camacho April 10, 2016April 10, 2016 There’s a whole lot of overlap in product offerings within the fast food industry and it can be difficult to differentiate yourself – after all, everyone claims that their burgers are the best and that their fries are the crispiest. At the end of the day, a … Continue reading 5 Powerful Social Media Practices From The Fast Food Industry
by Olivier Choron April 10, 2016 Follow @purechannelappsApril 10, 2016 With Nielsen reporting that 92% of people trust recommendations from friends and family, there is no denying that word of mouth can be one of the most trusted and effective marketing methods for swaying buying decisions. Many businesses have tried to take advantage of this … Continue reading Your Employees’ Voice Really Matters on Social
If you’re publishing online, you may fear the crazed feed frenzy of social media. Columnist Jordan Kretchmer urges you to benefit from the change and lays out four ways to do just that. Jordan Kretchmer on April 8, 2016 There’s been a great deal of discussion about the future of the publishing world lately. … Continue reading Publishers, embrace the rise of real-time social storytelling
by Imani Mixon April 9, 2016April 9, 2016 Back in the day, the customer journey began with the ding of the overhead doorbell of the convenience store and concluded as items were neatly wrapped at the cash register. If your company was lucky, a memorable in-store visit would result in positive recommendations from happy customers … Continue reading How To Use Social Media To Transform Negative Customer Experiences
by Taylor Moore April 8, 2016 Follow @taylormtweets April 8, 2016 When it comes to business success, social media have become indispensable. In order for a new company to be properly promoted, creating a strong online presence on sites such as Facebook, Twitter, LinkedIn, Pinterest or YouTube is no longer just a possibility – it … Continue reading How to Use Social Media to Accelerate Startup Success
by Katerina Petropoulou April 8, 2016 Follow @kat_petropoulouApril 8, 2016 So you manage social media for a (personal) brand and everyone who’s on the outside is thinking “Big deal, you tweet once or twice, you spend your day on Facebook AND you get paid for it and you Instagram pretty things.” Well, it is a … Continue reading 7 Things You Should Really Do in Social Media Marketing but Probably Don’t
by Sarah Rosenquist April 8, 2016 Follow @stryvemarketingApril 8, 2016 Social media advertising is a heavy hitter in the consumer marketing world. But why haven’t social media ads for B2B taken off? One of the big reasons is that a lot of people think that a B2B product or service doesn’t belong on Facebook or … Continue reading Social Media Ads for B2B: Where to Start?
by Anna Osgoodby April 8, 2016 Follow @annaosgoodbyApril 8, 2016 The trend to make your brand experience more engaging and personable on social media continues to evolve and live video has quickly become a favorite tactic. Live video allows you to connect with your audience in real-time — adding elements of transparency and accessibility beyond … Continue reading Why You Should Add Live Video to Your Social Media Strategy
