Brooke B. Sellas — June 9, 2017 Follow @madSMscientist— June 9, 2017 Looking for a social media agency to ensure you’ve constantly got something smart to say online? Congratulations! Outsourcing your social media to someone else is often a shrewd move. However, I can tell you from experience that unless you do your homework when … Continue reading How To Interview (And Hire!) A Social Media Agency
Nicole Farber — June 9, 2017 Follow @FarberNicole— June 9, 2017 Sometimes, a company or organization will run into trouble. It can be a simple gaffe – a mistaken statement or action. Maybe something happened at your place of business, a college campus, in your parking lot, or other instances where you are receiving backlash. … Continue reading “Oh No She Didn’t!”: Got a Social Media Crisis on Your Hands?
Janet Church — June 9, 2017 Follow @JanetChurch— June 9, 2017 PublicDomainPictures / Pixabay Corporations spend millions of dollars a year to increase their visibility and mindshare on social media. However, there are times when companies stand out on social media for all of the wrong reasons. Some notorious examples spring to mind: The numerous … Continue reading Why Social Media Risk Management is About More than Handling a PR Crisis
Lilach Bullock — June 8, 2017 Follow @lilachbullock— June 8, 2017 Generating Leads Through Social Media (5 Little-Known Tactics) Generating leads through social media can seem impossible. The truth is, social media can be a great source for lead generation, as well as for nurturing leads and turning them into customers. In this blog post, … Continue reading Generating Leads Through Social Media (5 Little-Known Tactics)
John Hawthorne — June 7, 2017 — June 7, 2017 geralt / Pixabay Sales are the absolute lifeblood of your eCommerce store. Simply put, without sales, you’ll go out of business and be forced back to your office job. Because of this, you’re always looking for new ways to supercharge your sales. To get more … Continue reading 10 Steps To Supercharging Your eCommerce With Social Media
Contributor Sweta Patel walks you through the three main social media attribution models to help you understand which approach will work best for your organization. Sweta Patel on June 7, 2017 Have you been looking for the best way to measure the effectiveness of each of your social media channels? Do you want to … Continue reading Two social media attribution models to use instead of single-touch
Annaliese Henwood — June 7, 2017 Follow @MktgInnovator— June 7, 2017 You’re on social media because, among other possible reasons, you want to drive visitors to your business website. It’s a good goal, and social media outreach is a handy technique for it. It’s all a matter of how you do it. Social media is … Continue reading How to Increase Website Traffic Using Social Media Outreach
Ivan Ivanov — June 6, 2017 — June 6, 2017 From the #BowWowChallange to the most creative Oscar Best Picture creations, people love expressing themselves through viral trends on social media. A simple photo, such as Michelle Obama side-eyeing, a comment over a picture, such as ‘brother may I have some oats’ or a funny … Continue reading The Top Social Media Viral Marketing Stunts Of 2017
Personal Branding Blog — June 6, 2017 — June 6, 2017 There’s no newspaper or magazine nowadays that does not devote some space to the fast-developing new phenomenon called social media. My explanation for this is very simple: Let’s say you invite some people for a social gathering to take place in your house. Among … Continue reading How Social Media Can Help People In Transition
Spencer X. Smith — June 5, 2017 Follow @spencerXsays— June 5, 2017 My friend, a brilliant attorney named Erin Ogden, of OgdenGlazer LLC in Madison, recently told me this story: “I saw another attorney today at lunch who I hadn’t seen in awhile. He said, ‘Oh, Erin! I am going to be sending a client … Continue reading 1 Social Media Number No One is Talking About – ROTOMA
