Rick LepsingerMarch 2, 2015 Collaboration is a topic that’s frequently discussed by senior leaders and covered in training programs for a reason: it is essential to business performance. Creating a culture of collaboration requires thoughtful planning, time and effort, but the results speak for themselves: Higher productivity. Happier customers. More resource sharing and fewer wasted … Continue reading 3 Simple Ways to Boost Collaboration in the Workplace
Shelly DuttonMarch 1, 2015 Decision making and running a business are synonymous no matter your role, the size of your company, or industry in which you compete. Some decisions can be as difficult as determining whether the timing is right to enter a new market. Others can appear to be simplistic in nature; however, they … Continue reading 3 “Simple” Business Decisions That Impact The Future Of Your Employees’ Work
Mark SchaeferFebruary 24, 2015 On the social web we’re here to help, to listen, to serve. We’re not supposed to expect sales though blogs, right? Well, sometimes it’s OK to sell. You have to make money at some point, right? In fact, your blogging space is a very important sales opportunity because if people are … Continue reading 10 Simple Tweaks to Generate More Sales Through Blogs
Julia TamamiFebruary 20, 2015 Consumers have changed the way they like to view advertisements. The time is gone when print media – newspapers, magazines, telegraphs, and the like – was the golden-haired child of marketing. Instead of sitting in front of the TV for hours, shoppers are now online watching movies, TV shows, and a … Continue reading 13 Simple Tips to Help You Draft a Winning Video Marketing Strategy
Francis TrappFebruary 17, 2015 We’re just barely into the new year and most brands are off to the races employing the latest trends in consumer marketing. Still at the top of the trend list is social media. Brands know they need it; but yet and still, many aren’t entirely sure how to improve as competition … Continue reading Revive Your Brand’s Instagram Strategy in 4 Simple Steps
Dan RomanskiFebruary 14, 2015 We all want the same thing when it come to email marketing—a high engagement with our subscribers and to eventually turn this engagement into better leads and sales opportunities. But the question is, how can we perfect our emails to increase our engagement? One major way to increase engagement is through email … Continue reading 3 Simple Email Tests You Should Be Using In Your Marketing
It sounds easy, but it’s surprisingly hard for most of us: To become a better listener, stop focusing on what you’ll say next. By Art Markman February 13, 2015 Next time you’re at a meeting when you are not a central participant, take a couple of minutes and watch some of the other people at … Continue reading How One Simple Change Can Make You A Better Listener
Can a few simple modifications to a social action drastically improve the number of supporters driven to action? Yes. Here’s a great example of how one organization improved the performance of their Facebook social actions by 300 percent. Polar Bears International, a Montana-based organization dedicated to saving these striking creatures, launched a successful social action campaign during Polar Bear … Continue reading Seven Simple – Yet Powerful – Tips To Grow Facebook Engagement
Charlie DhanakFebruary 3, 2015 You have an online an shop, a pretty nifty design and of course a great product, but for some reason you’re not seeing the E-commerce conversion you thought you would when you went live. You spend countless sleepless nights racking your brain for that magic moment, that moment of clarity when … Continue reading Your E-commerce Marketing Strategy in Just 6 Simple Steps!
Laura NollFebruary 2, 2015 Your email list is quite possibly your most valuable connection to your audience. If maintained well, the natural growth of your list can help you to make trusted, honest connections with users that truly want to receive your content. Organic growth can take quite a bit of time — but there … Continue reading 5 Simple Strategies for Growing Your Email List
