Kayla Sloan — May 13, 2018 — May 13, 2018 StartupStockPhotos / Pixabay When freelancers first get started there is almost always that question of whether or not they’ll get clients. After all, with no clients there is no income and they won’t make it as a freelancer. But after landing their first one, they … Continue reading Should Freelancers Limit Themselves to Just One Client?
By Jo-Ann Coetzee May 8th, 2018 Digital commerce is fast outpacing the traditional brick-and-mortar way of doing business. Even online sales seem to be catching up with in-store sales. According to Big Commerce, e-store sales grew by 23% in 2017. With this in mind, a lot of SMBs have been taking their businesses online – … Continue reading 17 Digital Marketing Metrics You Should Be Tracking In 2018
Google AdSense is transitioning from served impressions to downloaded impressions. Barry Schwartz on May 3, 2018 Google announced that it has updated how it counts impression metrics within Google AdSense. Google did say that although the metrics for impressions may look different, publishers should not expect earnings to be “impacted by this change.” Google … Continue reading Google AdSense updates impression metrics, but earnings should not be impacted
Jomer Gregorio — May 3, 2018 Follow @JomerGregorio — May 3, 2018 When it comes to business-customer relationships, most marketers instinctively aim to build and establish brand loyalty. It is one of the basic concepts of marketing and is one of the most common organizational goals for any company. But what most businesses don’t realize … Continue reading Brand Affinity 101: Everything Businesses and Marketers Should Know [Infographic]
Maren Hogan — May 2, 2018 Follow @marenhogan— May 2, 2018 After writing in the HR space for 15 years and running a company for 8, I feel like I have a unique viewpoint on where HR and Culture intersect. In my company, barely 20 people, HR needs to function from a policy structure place. … Continue reading Who’s Line Is It Anyway? Should HR Answer the Culture Question Alone?
Analisa Sande — May 2, 2018 — May 2, 2018 Gone are the days when entrepreneurs could only rely on investors and banks for their capital. Crowdfunding has opened a whole new world of fundraising for entrepreneurs whose ideas are too out there for traditional sources of capital. The market can serve as their litmus … Continue reading 10 Powerful Crowdfunding Tips All Entrepreneurs Should Utilize
Kayla Sloan — May 1, 2018 — May 1, 2018 Tumisu / Pixabay As a business owner, most likely you’ll be asked for donations to charitable events and organizations from time to time. While your heart might be in the right place, you probably can’t afford to donate to them all. But how do you … Continue reading How to Decide if Your Business Should Give to Charity (and How Much)
Peter Daisyme — April 29, 2018 — April 29, 2018 EivindPedersen / Pixabay Thanks in part to the excitement generated from its skyrocketing price, Bitcoin (along with similar types of digital currency) is gradually entering the mainstream. Consumers are scrambling to get in on the action. They are driving up the price of GPUs with … Continue reading Why Should Modern Business Owners Accept Bitcoin?
Garry Grant — April 29, 2018 Follow @seoinc — April 29, 2018 One question which comes up frequently is, “Should I buy all of the extensions of my domain name?” This is a common question because sites which sell domain names will often try to get you to purchase every version. So for example, if … Continue reading Should you Buy All of Your Domain Name Extensions?
Peter Daisyme — April 26, 2018 — April 26, 2018 Have you considered making your business be fully remote? Regardless of whether you’re planning to launch a new startup or you’re adapting an existing business, it’s an appealing notion. There are dozens of examples of companies that have taken the fully remote model and made … Continue reading Should Your Business Be Fully Remote?
