by Suzanne Hoenig January 13, 2016January 13, 2016 Mistakes: We’ve all made a few. In prepping this post, as usual, I’ve done some research on how and if peers propose public apologies in the social sphere. And, as usual, I’ve had song lyrics arise unbidden in my mind’s ear. Happens all the time. All. The. … Continue reading Small Business: Should You Say You’re Sorry on Social Media?
Tag Archives: should
When Should You Share Pricing with Potential Customers?
by Andrew Macey January 11, 2016January 11, 2016 Sharing pricing with potential customers is often debated across teams regardless of industry or product. For some, pricing is not presented freely on the website, and only introduced during a sales conversation. This is often the case within professional services or where RFQ’s are necessary. For others, … Continue reading When Should You Share Pricing with Potential Customers?
Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool
by VerticalResponse January 10, 2016 Follow @VR4SmallBizJanuary 10, 2016 Understanding your customers well enough to ensure you’re giving them what they want and need — that’s the key to success for any small business in any industry. It’s easy enough to learn about the customers and prospects who actually walk into your store or office, but … Continue reading Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool
Why You Should Never Hire A Professional Résumé Writer.
by Irene McConnell January 9, 2016January 9, 2016 A traditional résumé, by itself, is quite unlikely to get you noticed in 2016. This is the main reason you need to move on – to personal brands, digital content strategies and paid social media campaigns – if you want to remain competitive in the modern job market. Yep: … Continue reading Why You Should Never Hire A Professional Résumé Writer.
Why Your Personal Brand Should Be Marketing On Google Plus
by Personal Branding Blog January 8, 2016January 8, 2016 Over the last few years Google Plus has steadily grown into a social network used by individuals, brands, and businesses. With the recent redesign of Google Plus influence on this platform is more important than ever, especially on mobile. This is a great time for personal … Continue reading Why Your Personal Brand Should Be Marketing On Google Plus
Why Failure Should Be Included In Your Business Plan
by Margarita Hakobyan January 3, 2016 Follow @margahakobyanJanuary 3, 2016 Business failure is a distinct possibility for many businesses, especially for start-ups. According to the SBA, 30% of new businesses fail during the first two years, 50% during the first five years and 66% during the first 10 years. Businesses fail for many reasons which … Continue reading Why Failure Should Be Included In Your Business Plan
3 Things You Should Have Done for Your Web Site Last Year
by Debi Lewis December 31, 2015 Follow @jebrawebDecember 31, 2015 2015 brought us some subtle, seemingly-invisible changes in the way web sites worked to support and enhance the businesses and organizations they represent. For many web site owners, this was less the year of the redesign than it was the year of the behind-the-scenes tweak. … Continue reading 3 Things You Should Have Done for Your Web Site Last Year
Why Consumers Should Prefer Your Brand
Moz, Monday, December 28, 2015 By: Rand Fishkin Giving Searchers a Reason to Prefer Your Brand – Whiteboard Friday It’s the season of giving, and that notion extends to search! Brand preferences have an almost tangible impact on several levels, from consumer affinity to a rankings boost on Google. In this holiday edition of our now-traditional … Continue reading Why Consumers Should Prefer Your Brand
5 Things Your Company Should Be Doing by 2016 (That They’re Not)!
by Kristin V. McNulty December 29, 2015December 29, 2015 I wasn’t born this way—immersed in all-things digital, that is. The world was quite different then. It was 1985 and Madonna just made history for most cassette tape sales. Floppy disks were at the forefront. Phone books were tangible. “Please Be Kind and Rewind” was a … Continue reading 5 Things Your Company Should Be Doing by 2016 (That They’re Not)!
10 Less “Heard-of” Reasons You Should Advertise on Facebook
by Jaime Nacach December 26, 2015 Follow @bloominariDecember 26, 2015 Facebook is powerful, and you should use it to your advantage! For the right brand, it can be the ultimate resource. The audience is definitely there, and with the unique targeting options available, you can probably hone in on your audience. Read on for 10 … Continue reading 10 Less “Heard-of” Reasons You Should Advertise on Facebook
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