Tag Archives: sense

Does Google’s FLoC alternative to third-party cookies make sense?

If the battery of addressability alternatives becomes too confusing, will contextual advertising resurge? Kim Davis on February 8, 2021 It’s common knowledge that Google Chrome will deprecate third-party cookies in the near future — likely in 2022. Possible alternatives to preserve addressability are being floated, among them initiatives springing from Chrome’s Privacy Sandbox. But are … Continue reading Does Google’s FLoC alternative to third-party cookies make sense? →

Why Hiring Remote Developers Makes All The More Sense in 2021?

Remote Employees

Praveen Mishra January 18, 2021 As I’m writing this, it’s about to be a year to the time when Covid ceased the entire world with fear and agony, and not just physical and emotional, but financial even. So many businesses had to downscale, a large number of which even had to shut down. Look at … Continue reading Why Hiring Remote Developers Makes All The More Sense in 2021? →

Isolation Blahs: Don’t Let Regulations Squelch Your Sense of Adventure

Regulations

Kristin Zhivago — April 22, 2020 It’s quiet. Too quiet. A pandemic has put us in a strange cinematic twilight zone consisting of “don’t touch that,” and “home alone.” But just a few short months ago, you were the captain of your ship, living the interesting, goal-driven life of the entrepreneur. It was exciting. It … Continue reading Isolation Blahs: Don’t Let Regulations Squelch Your Sense of Adventure →

Making Sense of Product Owner Effectiveness

Product Management

Chuck Suscheck — December 12, 2019 Can anyone be a product owner (PO)? What’s the best position in the company to fill that role? With Scrum you have one and only one product owner for a given product – not a committee, but the effectiveness of the product owner will vary depending on the PO’s … Continue reading Making Sense of Product Owner Effectiveness →

Google Ads Conversions-By-Time Reporting Makes Much More Sense

Google Advertisement

Google Ads Conversions-By-Time Reporting Makes Much More Sense by Laurie Sullivan , Staff Writer @lauriesullivan, October 21, 2019 Google Ads recently introduced a reporting feature that allows marketers to see the actual time that conversions occur. Previously, conversions were reported by the date that the ad was clicked. It really didn’t matter when the purchase was … Continue reading Google Ads Conversions-By-Time Reporting Makes Much More Sense →

Outsourcing Makes Sense in a Tight Accounting Market

Outsourcing

David Lesniak — September 12, 2019 Follow @personiv — September 12, 2019 Discovery of a qualified accountant for your business has always taken an exhaustive effort. The job itself is a difficult one — keeping dreamers in line with their budgets. In today’s market, it is a demanding pursuit to find top accounting talent. And … Continue reading Outsourcing Makes Sense in a Tight Accounting Market →

Making Sense Out of Irrational Behavior

Corporate Culture

Hutch Morzaria — July 9, 2019 — July 9, 2019 Sometimes, perfectly sensible, intelligent and rational colleagues reject or resist rational, perfectly sensible and intelligent ideas. Have you ever wondered why this happens? Obviously, this does not happen because they are stupid. This happens because there is something going on that we can’t realize. We … Continue reading Making Sense Out of Irrational Behavior →

Making Sense of Sensemaking

Sales Guide

Dave Brock — June 14, 2019 Follow @davidabrock — June 14, 2019 This is the final post in this series——-YAY! Thank you for hanging in there! If you have missed the previous posts, The links to all the others in this series, please go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. … Continue reading Making Sense of Sensemaking →

Sensemaking: A Framework For Making Sense

Sales Guide

Dave Brock — June 4, 2019 Follow @davidabrock — June 4, 2019 Preface: This is the third article in my series on sensemaking, for links to all the others in this series, please go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. It turns out that sensemaking is not just a “cool … Continue reading Sensemaking: A Framework For Making Sense →

4 Things That Will Give Employees a Sense of Ownership

Employee Engagement

Peter Daisyme — April 19, 2019 — April 19, 2019 You’ve seen the headlines — employee engagement is frighteningly low. In fact, research from Gallup indicates that only 15 percent of employees globally are engaged in their work. There are numerous strategies intended to combat this apathy and engage employees, but one of the most … Continue reading 4 Things That Will Give Employees a Sense of Ownership →