Marko Saric — April 29, 2017 Follow @MarkoSaric— April 29, 2017 The New York Times shut down some of their blogs. The reason was that they “got very, very little traffic, and they required an enormous amount of resources, because a blog is an animal that is always famished.” The visitors “expected us to be … Continue reading Blogging Strategy That Works: Reduce, Reuse, Recycle Content To Attract A New Audience
Paul Trujillo — April 25, 2017 Follow @TruPaultx— April 25, 2017 Retailers ate losses of more than $ 45 billion thanks to shrinkage in 2015, a $ 1 billion jump from the 2014 total. If this trend continues, the 2016 figure could exceed $ 47 billion! How can so much inventory just walk out the … Continue reading Beat The Shrink: How Inventory Management Can Help Reduce Shrinkage
Brent Holland — December 28, 2016 — December 28, 2016 Attrition is costly. How costly is up for debate. Some research studies estimate that it costs $ 4,219 and takes 42 days to hire a new employee, which corresponds nearly identically to FurstPerson’s cost-of-attrition research that settled on $ 4,284 per lost employee. Others estimate … Continue reading 3 Commonly Overlooked Opportunities to Reduce Attrition
by Laurie Sullivan, Staff Writer @lauriesullivan, December 27, 2016 For Maze Rooms, it’s all about the customer experience online and in the physical world. The entertainment venue wanted to drive those searching online for new experiences into their physical locations, so it tapped a local search agency to drive foot traffic through bookings. Escape games … Continue reading How Maze Rooms Used Google To Drive Bookings, Reduce CPCs By 96%
Nicole Blanckenberg — December 1, 2016 Follow @https://twitter.com/StoreYaCom— December 1, 2016 It’s crunch time and chances are you were (hopefully) run off your feet this Thanksgiving weekend. However, as Christmas shopping intensifies, so does the stress of a small business owner. According to the American Institute of Stress (AIS), 62% of Americans are stressed due … Continue reading 6 Quick Ways to Reduce Stress During the Busy Shopping Season
Jeff Murphy — October 28, 2016 — October 28, 2016 There’s a silent killer in your workplace. It lurks in the shadows, depleting your energy, sacking your concentration, and shaking your confidence. Your co-workers talk about it in hushed tones (if at all), and your boss is in denial of its very existence… Its name? … Continue reading How to Reduce Stress at Work: 6 Simple Strategies Anyone Can Follow
by Liam CavanaghSeptember 8, 2016 So you’re an online entrepreneur? You’ve developed a great business, established a well-oiled supply chain and your website is receiving great traffic. What more could you do? We Need to Talk About Cart Abandonment… Marketers need to change how we think about cart abandonment. Rather than thinking of an abandoned … Continue reading 7 Successful Ways To Reduce Your Website’s Cart Abandonment Rate
by Nicole Blanckenberg Follow @https://twitter.com/StoreYaComSeptember 6, 2016 Your biggest competitor has lowered their prices, you are concerned about sales and you’re tempted to reduce your prices to match theirs… But responding to price wars could do more harm to your long-term sales strategies than good.Before reducing your prices to match theirs, there are a lot … Continue reading What to Do If Your Competitors Reduce their Price
by Ari Gillam June 24, 2016June 24, 2016 Mobile optimization is more than being mobile-friendly, but making a solid first impression with a mobile-friendly site is the first step to generating more mobile conversions. Last week, we went over the importance of your mobile optimization efforts. Today, we are tackling the first metric in your … Continue reading Mobile Conversion Optimization, Part 2: How to Reduce Your Bounce Rate
How do you avoid getting on the dreaded blacklist? There’s no stop-gap solution, but columnist Scott Heimes outlines some best practices to help your emails reach inboxes. Scott Heimes on June 23, 2016 at 10:20 am Email marketers inevitably risk ending up on blacklists during email campaigns. But there are ways to reduce your chances … Continue reading How to reduce the risk of getting email blacklisted
