Designing for Conversion—The Power of a Good Landing Page pixabay Within the framework of digital marketing, conversion centered design (CCD) is a term applied to the practice of designing a web page with the goal of motivating visitors to take a specific action. CCD is focused on increasing conversions by using various triggers and design … Continue reading Designing for Conversion—The Power of a Good Landing Page
The Power of APIs With POS Software Traditional brick and mortar retail have been facing a dilemma for some time; brands either face disruption at the hands of web-based e-commerce or embrace new innovative technology. For large chains and independent retailers alike, adoption of new tools dictates their place in the future of shopping for the most part. … Continue reading The Power of APIs With POS Software
Aby League — June 12, 2019 — June 12, 2019 You have an appealing website and a strong social media presence. But why are you not earning more? Where do 1.6 billion online consumers spend their money? If you want more peaks than valleys, you have to pay attention to research and data. E-commerce data … Continue reading How to Boost E-commerce Sales With The Power of Data
Hunter Robinson — May 29, 2019 — May 29, 2019 Money is one of the most powerful things in the world. Most want it and even more don’t think they have enough of it. As the popularity of launching a sales career (“The 10 Most Popular Jobs for Recent College Graduates Right Now” – Money, … Continue reading The Power of Deferred Rewards
Jim Anthony — May 13, 2019 Follow @JimSoMark — May 13, 2019 So-Mark Development uses digital marketing to help startups, emerging growth companies, and venture funds find investors and raise capital. We have several tools and strategies we use to execute our campaigns. One of the big topics in digital marketing these days is how … Continue reading Maximize the Full Power of Your Marketing Tools
Torrey Tayenaka — April 30, 2019 Follow @https://twitter.com/sparkhouse — April 30, 2019 In the past few years, video marketing has become increasingly popular. Google loves it. Customers love it. But what is it about video marketing that’s really so powerful? 1. Video Boosts Conversions and Sales Video makes it easier for your customers to connect … Continue reading The Power of Video Marketing
Daniel Burrus — April 23, 2019 Follow @DanielBurrus — April 23, 2019 During the digital transformation, we have witnessed traditional forms of physical media fall out of favor as users abandoned their treasure trove of CDs, DVDs, books, magazines and even photo albums to partake in an entirely clutter-free life. Digitally optimizing our lives has … Continue reading Embracing the Power of Blockchain Technology
Combining native formats, audience targeting and AI can become an effective tool for achieving conversions with display ads when combined with search campaigns. Tom Costello on April 2, 2019 As the web’s oldest form of advertising, display ads have long been a standby for brands. However, over the last several years, consumers have grown increasingly … Continue reading Pump up the power of your display ads
Dr. Kathleen Allen — March 14, 2019 Follow @LeadingRoots — March 14, 2019 Ways the relationship between a squid and its bacteria buddy can teach us how to build stronger, more mutually beneficial work relationships. In my work with corporations and non-profits we look to nature as a muse for smarter, more successful organizational business … Continue reading The Power of Mutually Beneficial Work Relationships
Bruce McKenzie — March 10, 2019 — March 10, 2019 In case you missed it, Gen Y surpassed Gen X’s share of the workforce a couple of years ago. IDG recently published a report, Marketing Your Technology to Millennials, on communication preferences of 20–30-somethings as IT decision-makers (ITDMs). Here are a few highlights from IDG’s … Continue reading The Power of Video for Marketing to Millennial Decision-Makers
