David DeCorte — January 8, 2020 One of the nation’s largest banks has been taking heat from customers in recent months. No, it’s not about unanticipated fees or problems with security. Instead, the issue is the bank’s sudden decision to cutoff a popular fintech service. According to the Wall Street Journal, PNC bank customers find … Continue reading Is There a Fight Brewing Between Fintech and Banks?
Caterina Bassano — October 9, 2019 Follow @ktbassano Image by Rawpixel.com For businesses in the financial services industry, the disruption caused by technology-led changes has been non-stop. The scope of fintech has grown way beyond the basic functionalities of online banking, and now encompasses developments that extend to messaging technology for marketing financial services, 24/7 … Continue reading Fintech Trends Paving the Way to the Future in Banking
Finance Search Market Data Uncovers Hidden Outperformers by Laurie Sullivan , Staff Writer @lauriesullivan, August 1, 2019 Search engine advertising hinges on competitive bidding, but many marketers lack the transparency to understand their competition. About 41% of marketing executives have never tracked how their competitors perform in paid search, yet they rank their own performance above … Continue reading Finance Search Market Data Uncovers Hidden Outperformers
Ashley Poynter — February 12, 2019 Follow @acegrl — February 12, 2019 If you missed Part I, it laid the groundwork for successful content growth hacks for fintech startups. As a refresher, growth hacking is centered on the fastest ways to increase revenue. With content, we’re looking at the fastest ways to see new revenue … Continue reading Fintech Startup Formula Part II: Content for Conversions
Fred Ulrich — November 30, 2018 — November 30, 2018 For those of us who work in the payments industry, contactless payments and contactless cards have been something of a white whale for close to 20 years now. Always out there, just about to catch-on, if only… A brief history of contactless paymentsThere’s a history … Continue reading Contactless Cards Are Finally Ready for Prime Time (No, This Time We *Really* Mean It!)
Ashley Poynter — November 14, 2018 Follow @acegrl — November 14, 2018 Fintech companies have reached a tipping point and have pressed beyond the early stages of hype. According to the EY FinTech Adoption Index 2017, more than 20 markets are on the verge of mainstream adoption. The index notes that the adoption rate of … Continue reading Fintech Marketing Playbook: Maximizing Marketing ROI For Fintechs
Matthew Loughran — June 30, 2018 Follow @loughranmatt17 — June 30, 2018 Progress towards reducing the unbanked population worldwide is encouraging: between 2011 and 2014, the number of adults worldwide with a minimum of a basic transactional bank account rose from 51% to 62%, and in the developing world it rose from 41% to 54%. … Continue reading Will FinTech Fix The Unbanked?
Alan Rita — November 6, 2017 Earlier this year, futurist and tech billionaire Elon Musk ruffled the internet when he declared that we should be more worried about artificial intelligence than we are about a North Korean invasion. Even though the idea of an AI-controlled world is somewhat far-fetched for many of us, there’s a … Continue reading 4 Practical Ways to Prepare Your Small Business for an Evolving Fintech Playground
Barbara McKinney — September 29, 2017 — September 29, 2017 The financial sector is in luck. New technology has introduced it to newer tools in the form of software provided by Fintech companies. At the rate the Fintech industry is growing right now, financial institutions such as banks and accounting firms will have a lot … Continue reading The Importance of Content in Fintech and the Way to Do it Right
George Beall — January 13, 2017 Follow @GeorgePBeall— January 13, 2017 You do not get rich off your salary; you get rich off your investments. With my mindset some of the most important innovations coming from Silicon Valley revolve around financial technologies. Fintech has consistently been a lagging field as the financial markets tend to … Continue reading 6 Fintech Trends to Watch in 2017