Ana Gotter — July 13, 2017 — July 13, 2017 TeroVesalainen / Pixabay Facebook focuses on idea sharing, Twitter is all about broadcasting your thoughts, Instagram prioritizes the visually interesting, and Pinterest provides storage for the content and products you love. Each social media site is designed to serve a different purpose, so we use … Continue reading How to Use Video Marketing on Each Social Media Platform
Why create boring client reports when you can create stunning presentations that grip the attention of your customers and truly prove your value? Reports are so 2000 and lame! Everything in our world — from software to phones, cars and TVs — is getting smarter, faster and sleeker. Isn’t it time for client reports to … Continue reading Meet NinjaCat ‘Shinobi,’ the all-in-one agency reporting and monitoring platform of the future
Darnelle O’Brien — June 2, 2017 Follow @thekissagency— June 2, 2017 Social media presents an incredible opportunity for brands. What began as a way for individuals to connect and interact with each other online, is now an influential marketing tool for businesses. The social landscape is forever changing, which can make it difficult for small … Continue reading 3 Simple Ways to Choose the Right Social Platform for Your Brand
Spencer X. Smith — May 23, 2017 Follow @spencerXsays— May 23, 2017 In the early 2000s, I was the drummer for a small rock band. I also booked the shows. I realized early on that success as a rock band — just like anything else — was more about networking and less about talent. Band … Continue reading Here’s the One Social Media Strategy That Works on Any Platform
Steven Tulman — May 5, 2017 Follow @StevenTulman— May 5, 2017 Video Marketing Video content is seeing massive gains in popularity. If correctly implemented, video content has been shown to be far more effective than written content in many scenarios. For consumers: Youtube has over 1 billion monthly users, which translates to ⅓ of the … Continue reading Video Marketing 101: Every Platform Is Going Video
Annaliese Henwood — May 2, 2017 Follow @MktgInnovator— May 2, 2017 Whenever we turn around, there’s either a new big feature or new social platform available with full business opportunity. We used to have the typical Facebook and Twitter platforms, but now there’s Instagram, Pinterest, Snapchat, LinkedIn… If you’re a small business or working solo, … Continue reading How to Decide When to Join a Social Media Platform
Is a social management tool right for your business? Columnist Justin Freid outlines the benefits and drawbacks of these tools so that you can make an informed decision. Justin Freid on April 21, 2017 Social has become a key component of most brands’ marketing and engagement strategies. As a result, there are quite … Continue reading Using a social management platform: What you need to know
Despite the rise of productivity tools such as Slack and Workplace, contributor Len Shneyder believes recent deals and funding events show that email is an increasingly important channel and will continue to grow. Len Shneyder on March 17, 2017 Email has proven to be a solid investment; over the past few years, it’s seen … Continue reading Email in 2017: Dying platform or still a worthy investment?
Kenny Silva — February 23, 2017 — February 23, 2017 In the age of social networking, you can’t succeed in business (or anything, for that matter) without building an online community. While there are lots of ways to do that, one of the earliest questions you’ll ask yourself is whether you should develop your own … Continue reading What to Look for in an Online Community Platform
Dorit Sasson — January 20, 2017 Follow @VoicetoStory— January 20, 2017 Whether you’re new to blogging as a business owner or an experienced blogger, choosing the right blogging platform can expand your social reach considerably, but thinking smart is key. A blogging platform is how you’ll reach your target audience, but there’s much more to … Continue reading 5 Top Things to Know about Choosing the Right Blogging Platform and Starting a Blog
