Tag Archives: Platform

Email deliverability platform 250ok adds Google Postmaster Tools integration

Email Management

By integrating Google Postmaster Tools, 250ok clients will be able to monitor Gmail deliverability across multiple IP address and domains. Amy Gesenhues on October 8, 2019 250ok, an email analytics and deliverability platform, has integrated Google Postmaster Tools data into its solution. It can pull in Google Postmaster data from Gmail across multiple IP addresses … Continue reading Email deliverability platform 250ok adds Google Postmaster Tools integration →

5 Key Tips: Using Your Platform to Promote Your Channel Incentives

Loyalty Programs

Juan Ortiz — August 27, 2019 Follow @jcortiz22 — August 27, 2019 When you’re embarking on a new channel incentives campaign, the last thing you want is a labor-intensive program that adds unnecessary tasks to your already-busy agenda. That’s why it’s important to choose a platform that takes care of most of the busywork on … Continue reading 5 Key Tips: Using Your Platform to Promote Your Channel Incentives →

Choosing an eCommerce Platform? Here Are Factors to Look For

eCommerce Platforms

Ankush Mahajan — August 26, 2019 Follow @ankushmahajann — August 26, 2019 With the revolution of ecommerce, a user shopping behavior & habits have changed unprecedentedly over the years. Now you can buy online anything with a single click. Many traditional industries such as Finance, Telecom, Pharmaceutical, etc. have started selling their products online. However, … Continue reading Choosing an eCommerce Platform? Here Are Factors to Look For →

What is the Best Ecommerce Platform For Small Business?

eCommerce Platforms

Chris London — May 24, 2019 Follow @Pixel_Pro — May 24, 2019 Struggling to figure out the best Ecommerce platform for small business? Here’s a complete guide to discovering the best Ecommerce platforms! E-commerce websites dominate the Internet in the United States. More than 110,000 individual eCommerce sites account for 12%+ of the 100,000 websites … Continue reading What is the Best Ecommerce Platform For Small Business? →

Report: Mobile to become the preferred platform for video ads by end of 2019

Mobile Marketing

PubMatic’s Q1 2019 QMI report expects video ads on mobile devices to exceed $29 billion in 2019 alone. Taylor Peterson on May 23, 2019   Mobile video consumption is steadily eclipsing TV and desktop screen share into 2019 – and video ad dollars are following suit. Video ads on mobile devices are already expected to exceed … Continue reading Report: Mobile to become the preferred platform for video ads by end of 2019 →

Twitter’s ad revenue jumps 18% as marketers invest more on the platform

Twitter Tools

Advertisers saw total ad engagements increase 23% year over year, with cost-per-engagement down 4%. Amy Gesenhues on April 23, 2019   Twitter saw an 18% increase in ad revenue year-over-year, generating $679 million during the first quart of 2019 according to its earnings report released on Tuesday. Total revenue was also up 18% year-over-year at $787 … Continue reading Twitter’s ad revenue jumps 18% as marketers invest more on the platform →

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