Salma Jafri — July 23, 2017 Follow @salmajafri — July 23, 2017 Joshua_Willson / Pixabay The Importance of Having a Production Schedule Failure to plan is planning to fail, right? You know you’re never going to knock out those videos if you don’t plan and prioritise them and stick them in your calendar. In this … Continue reading Video Production Steps: How to Plan & Market Videos
Looking to build links for your local business? In this helpful how-to piece, columnist Greg Gifford outlines his process for finding and acquiring local links. Greg Gifford on July 18, 2017 Summer conference season is in full swing, and this month I’m stepping off Greg’s Soapbox to share some in-depth knowledge. With the release … Continue reading An easy quarterly plan for local link building
Roda Novenario — June 7, 2017 — June 7, 2017 You work hard to drive up sales and, somehow, your business has steadily grown. Your client base has become bigger. And, your office has gotten busier. This is all good – except that your team is at work for longer hours. They come in everyday … Continue reading How To Deal With An Inaccurate Staffing Plan
It’s not too early to start planning your back-to-school campaigns. Columnist Purna Virji from Bing suggests some ways to help you win over back-to-school searchers and stay a step ahead of the competition. Purna Virji on June 2, 2017 I know what you’re thinking. School is just winding down, and you want me to start … Continue reading Don’t be tardy! Back-to-school searching starts in July — plan campaigns now
By Disha Dinesh May 31st, 2017 Social media was once regarded as the marketing wild card – a platform that was more of a luxury than a necessity for brands. Today, social media marketing is mainstream, and businesses that haven’t invested in it are losing market share to their competitors. To ensure that yours doesn’t, … Continue reading What Is In A Social Media Marketing Plan
Paul Keijzer — May 25, 2017 Follow @Paul_Keijzer— May 25, 2017 One of the most commonly asked questions during a job interview is “where do you see yourself in five years?” Understandably the interviewer is assessing the depth of the candidate’s ability to plan ahead and how well thought out their future is. Makes sense. … Continue reading Why the 5 Year Plan is Dead
Personal Branding Blog — April 20, 2017 — April 20, 2017 When you hate your job, you often think about leaving it. But when you are happy with your work putting an exit plan into place seems somewhat bizarre. Nevertheless, smart employees should always be prepared to quit their job tomorrow. The reason is that … Continue reading Love Your Job? Put an Exit Plan in Place.
Nick Terket — April 17, 2017 — April 17, 2017 Hurricane Katrina caused extensive damage along the Gulf Coast in 2005. Having a disaster plan can keep your business running in a crisis. Hurricane season is right around the corner and the National Weather Service predicts that this will be a busy year. Other areas … Continue reading Plan for Business NOT as Usual
Tai Bonfliglio — April 3, 2017 Follow @Lenati— April 3, 2017 In conjunction with Scott Brinker of Chiefmartec.com, Lenati recently interviewed marketing executives from companies of all sizes in all stages of their MarTech maturity. The central theme we heard over and over again was that investing in right technology stack to drive near-term revenue … Continue reading How MarTech Leaders Drive Revenue and Plan for the Future [Infographic]
Jessica Thiefels — April 5, 2017 — April 5, 2017 It’s nearly impossible to keep up with new marketing trends these days—much less have the resources and time to build them into your marketing plan and execute on a small business budget. This year, instead of trying to do it all, choose just a few … Continue reading 5 Details to Add to Your 2017 Small Business Marketing Plan
