Mike MoranAugust 13, 2015 I like to consider myself normal, but I am not. I am actually an SEO person trying to pass as normal. If you look closely, you will see the telltale authorship of an search marketing book, the training courses on search marketing, the membership in SEMPO (the search marketing consultants’ organization), … Continue reading Why Normal People Do Not Trust SEO People
Andy CallowayAugust 13, 2015 I remember clearly the day I heard about Periscope. It had come up as a new news item, and I read it a couple of times to make sure I totally “got it”. If you’re still in the dark about this new take on social media, let me just explain. It … Continue reading These People Are Using Periscope and Winning More Business, How Can You?
Alice HeimanAugust 5, 2015 One out of three professionals worldwide are on LinkedIn. I’m not sure why the other two aren’t, because successful salespeople use LinkedIn. If you are successful without LinkedIn, consider how much more successful you could be if you were using it. According to The Ultimate Sales Guide to Crushing Your Quota, … Continue reading 8 Actions Successful People Take On LinkedIn [Infographic]
Columnist Jordan Kretchmer has some insight on why users may be ditching your website — but luckily, he has some tips for what to do about it. Jordan Kretchmer on July 31, 2015 If you run the typical website, more than half of the people who visit leave in fewer than 15 seconds. If that’s … Continue reading Gone In 15 Seconds: The Top 3 Reasons People Leave Your Website
Graham JonesJuly 31, 2015 Sometimes when you land on a web page, it is hard to navigate or recognise what is important. That’s why many website owners focus their minds on web design – making sure that people are attracted to their website and can use it with ease. However, the design is not the … Continue reading Is Your Website Actually Useful to People?
Amanda ClarkJuly 27, 2015 There are plenty of ways to build an audience for your company Facebook page, to extend its reach and its influence. Many Facebook marketing methodologies are rather costly, of course, and nearly all of them require a long-term commitment and a big-picture mindset. But what if we told you there was … Continue reading How to Invite People You Know to LIKE Your Facebook Page
Which type of content marketer are you? Columnist Quinn Whissen breaks down five personas to help you better understand — and collaborate with — your marketing peers. Quinn Whissen on July 27, 2015 We already all know there are five people you meet in heaven, but seeing as we’re not dead yet, let’s keep it … Continue reading 5 Types Of People You Meet In Content Marketing
Marc GubertiJuly 17, 2015 Many bloggers look at Twitter as a way to boost blog traffic. They tweet their blog posts and encourage their visitors to tweet them too. However, most of this results in a small amount of traffic that is not enough to generate and sustain a full-time income. My blog generates and … Continue reading 6 Superb Methods To Get More People To Tweet About Your Blog Posts
Salma JafriJuly 13, 2015 Most of us know the power of a great headline. But have trouble getting it right. Sometimes it’s too wordy. Other times too vague. Sometimes it doesn’t convey the essence of what we mean. Or maybe it just sounds too boring. How great would it be if we had a formula to … Continue reading How to Write Great Headlines for People and Search
Miguel ConnerJuly 9, 2015 Some people seem to be always late, no matter what the event or appointment. They’re like the Samuel L. Jackson character in Goodfellas, who is told by the Joe Pesci character that he’s always late and will even be late to his own funeral. Such individuals seem like an enigma to … Continue reading The Science Behind Habitually Late People
