Tag Archives: Partnerships

Twitter puts focus on exclusive media partnerships to attract video advertisers

The company announced original content deals with several news and entertainment organizations, including Univision, Wall Street Journal, Live Nation and MTV. Amy Gesenhues on April 30, 2019 Twitter announced multiple video content partnerships with a variety of news and entertainment outlets on Monday during its Digital NewFronts event. The list includes deals that will bring … Continue reading Twitter puts focus on exclusive media partnerships to attract video advertisers →

Managing martech relationships: Partnerships and agility in marketing

Relationship Development

Putting your martech strategy in place requires much more than technological know-how. Contributor Andy Betts explains how to forge partnerships both internally and externally. Andy Betts on May 7, 2018 In under a decade, we’ve seen the martech space explode in size, from just 150 solutions in 2011 to more than 6,800 as of … Continue reading Managing martech relationships: Partnerships and agility in marketing →

How To Create Affiliate Marketing Programs Through Partnerships

Affiliate Marketing

Amity Kapadia — April 4, 2018 Follow @amitykapadia— April 4, 2018 When it comes to building out successful affiliate marketing programs, one of the trickiest elements is finding the right affiliates who value your product as much as you do. Sure, you can sign up for an affiliate marketing network and almost instantly gain access … Continue reading How To Create Affiliate Marketing Programs Through Partnerships →

Stop Looking for Mentors: Instead, Find Strong Partnerships

Coaching Techniques

Carrie Majewski — July 11, 2017 Follow @Carrie_Majewski — July 11, 2017 PublicDomainPictures / Pixabay A few years ago, I believed in the power of mentors—of scouring the land for the brightest, most passionate, exceedingly selfless mentors who could impart pearls of career wisdom. As the best-selling business books and keynoters all contend: find mentors, … Continue reading Stop Looking for Mentors: Instead, Find Strong Partnerships →

5 Ways Business Partnerships Improve Client Base and Revenue

Business Improvement

by Annabelle SmythOctober 17, 2016 If you’ve ever started your own business or researched how to do so, you know that the process isn’t always as straight-forward as it may seem. Seemingly simple tasks like buying adequate insurance coverage or hiring staff can be challenging. So when it comes to pushing your product or service … Continue reading 5 Ways Business Partnerships Improve Client Base and Revenue →

3 Ways to Use Great Partnerships to Boost Your Startup

Startup Trends

by Tammy Carney Follow @FISGlobalAugust 19, 2016 As a startup founder, you’re running on all cylinders, always on the lookout for opportunities to get better traction for your business. There are never shortcuts in life or business, but one trick to ramping up quickly is to find great strategic partnerships. When you partner with other … Continue reading 3 Ways to Use Great Partnerships to Boost Your Startup →

The Power of Partnerships to Grow Your Business Fast

Partnerships

by Lacy Boggs Follow @blogspiration42August 11, 2016 I hit a big milestone last month: I officially met my goal of having 5,000 people on my email list by mid-year. Back in May, I wrote a post about what I did to make this happen, but what it really came down to was this: I reached … Continue reading The Power of Partnerships to Grow Your Business Fast →

3 Lessons Biz Owners Can Learn from Major Brand Marketing Partnerships

Lessons Learned

by Bonnie Harris July 19, 2016 Follow @waxgirl333July 19, 2016 Samsung and Best Buy have teamed up to launch the Samsung Notebook 7 spin, a new laptop geared toward multimedia enthusiasts. The Notebook 7 spin became available from Best Buy’s websites and stores on June 26, illustrating a long-term marketing partnership that has helped Best … Continue reading 3 Lessons Biz Owners Can Learn from Major Brand Marketing Partnerships →

How Building Strategic Partnerships Can Boost Your Bottom Line

Strategy

by Madeline Boehmer July 2, 2016 Follow @madelineboehmerJuly 2, 2016 We see it all over the news: this giant partnered with this smaller startup to bring customers added benefits. While it may seem like relatively uninteresting news in comparison to everything else that floods the newswire, these partnerships are an incredibly valuable business strategy that … Continue reading How Building Strategic Partnerships Can Boost Your Bottom Line →

6 Ways Keeping In Touch With Your SEO Contacts Can Help You Win Long-Lasting Partnerships

Search Engine Optimization

Luana SpinettiSeptember 4, 2015 Have you ever noticed a similarity amongst your SEO contacts? A simple thing, actually. They are in your same niche or industry. It doesn’t matter if you’re a blogger, an agency, a business owner or a content marketer—that still holds true. Partnerships are at the core of successful B2B, that’s almost … Continue reading 6 Ways Keeping In Touch With Your SEO Contacts Can Help You Win Long-Lasting Partnerships →