Winners, Losers, Amazon: 4 Lessons Learned From Ecommerce Trends by Stephen Kraus , March 15, 2019 At the first quarter of 2019 reaches its midway point, marketers have many reasons to be optimistic about the year ahead. The rising tide of digital commerce continues to lift most boats, and consumer spending remains strong after a … Continue reading Winners, Losers, Amazon: 4 Lessons Learned From Ecommerce Trends
Category Archives: Lessons Learned
4 lessons learned from 200,000 Amazon beauty, personal care product pages
What drives consumers to add personal care products to their Amazon carts? Here are four unique ways to motivate consumers to shop this burgeoning category on Amazon. Andrew Waber on September 12, 2018 Nearly 70 percent of consumers say they search for and purchase beauty and personal products on Amazon. This will come as … Continue reading 4 lessons learned from 200,000 Amazon beauty, personal care product pages
3 lessons learned from 365,000 Amazon furniture & home goods product pages
What helps product pages stand out and spur conversions in this competitive category? Contributor Andrew Waber lays out the results of a recent analysis. Andrew Waber on April 25, 2018 As in many markets, the tactics to successfully sell home goods and furniture on Amazon differ slightly depending on the price point. But after … Continue reading 3 lessons learned from 365,000 Amazon furniture & home goods product pages
Forget Scalability. Fail Fast and Move Forward
Paul Keijzer — April 11, 2018 Follow @Paul_Keijzer — April 11, 2018 geralt / Pixabay In the business world, scalability has always enabled companies to have an advantage over their competitors. It’s what’s made them strong contenders in an economically challenging business environment. Thanks to scalability, the more of something companies had, the better it … Continue reading Forget Scalability. Fail Fast and Move Forward
5 Business Lessons from Civilization
Eric Rosenberg — March 23, 2018 — March 23, 2018 The Civilization video game franchise is one of the most successful in history. First released in 1991, the computer game allows players to build a civilization from a single settler into a global empire. With more than 40 million copies sold, countless hours have been … Continue reading 5 Business Lessons from Civilization
4 Lessons We Learned From the Vicious 2017 News Cycle
Erik Huberman — January 31, 2018 Follow @ErikHuberman — January 31, 2018 2017 was a nail-biter of a year for everyone, regardless of political or business affiliations. With a new president, booming social media, and constant shake-ups across industries, most of us could barely keep up. Now that 2018 is here, though, smart business leaders … Continue reading 4 Lessons We Learned From the Vicious 2017 News Cycle
4 Things You Should Focus on Instead of Closing Your A Round
Matt Given — March 16, 2017 Follow @intelivideomatt— March 16, 2017 It’s the end of Q1 and your Series A hasn’t landed yet. GOOD. For many of you entrepreneurs out there, as you turned the page from 2016 to 2017, raising a series A Round may have been near or at the very top of … Continue reading 4 Things You Should Focus on Instead of Closing Your A Round
Lessons in Stumbling and Set-Backs… from the Big Top
Julie Winkle Giulioni — March 9, 2017 Follow @julie_wg— March 9, 2017 I recently attended a stage production of Circus 1903, a variety show featuring turn-of-the-century circus acts. The audience enjoyed heart-stopping performances from high-wire artists, aerialists, contortionists, and acrobats from around the world. (While this isn’t intended to be a review, I can highly … Continue reading Lessons in Stumbling and Set-Backs… from the Big Top
What Your Small Business Can Learn From Big Business in the New Year
Kaitlyn Hammond — January 17, 2017 — January 17, 2017 The New Year offers the opportunity to analyze your current business practices and consider ways to improve the status quo. One strategy small business owners can utilize is looking at the latest big business trends, and evaluating which can help their companies succeed in 2017. … Continue reading What Your Small Business Can Learn From Big Business in the New Year
My first CES: What I saw, learned and questioned
The Consumer Electronics Show in Las Vegas isn’t just for gadgetheads. Contributor Laurie Keith shares her first impressions of the tech show and what marketers can take away from it. Laurie Keith on January 13, 2017 Last week, I attended the Consumer Electronics Show in Las Vegas for the first time. I work in … Continue reading My first CES: What I saw, learned and questioned
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