Ebony GrimsleyJanuary 23, 2015 Noon or Midnight. What time are you at your best? Above Promotions Company. Tampa, FL. Publicity Digital Marketing Promotions Happy 2015! Can we still say that even though it’s almost the end of January? If you’re anything like me, no matter how much you enjoy sharing your expertise with others, sitting … Continue reading Beware: Read Only If You Need to Know How to Get Out Your Creative Slump
Kelly Fitzgerald November 26, 2014 As blog writers, we are always on the hunt for the perfect picture to complement our writing. This hunt can become long and complicated because of certain laws and restrictions surrounding which photos we can and cannot use for our blog posts. One label you may see when searching for … Continue reading How To Use “Editorial Use Only” Images For Blog Posts
By Britni McCotter, Published November 12, 2014 Consumers are bored. Attention spans are short. People are tired of the sales pitch. We content marketers have all heard those things by now. Today’s consumer craves something more than ads, something that allows them to be part of the brand’s bigger picture. I don’t know about you, … Continue reading Ignoring Your Brand Is the Only Way To Succeed At Content Marketing
By Michael Brenner, Published November 3, 2014 This is a quote from Seth Godin after hearing the definition of content marketing back in 2008: Content Marketing is all the marketing left! At the AWeber Ascend Digital Marketing Summit, I shared my view on how the future of marketing is all about content marketing. I talked … Continue reading Content Marketing Is The Only Marketing Left
New study from the Content Marketing Institute offers insight into broad array of content market benchmarks, strategy and tactics. Amy Gesenhues on October 8, 2014 According to the Content Marketing Institute’s latest survey to determine where B2B marketers stand when it comes to their content marketing efforts, 86 percent of respondents said they use content … Continue reading Study: 86% Of B2B Marketers Use Content Marketing, But Only 38% Believe They’re Good At It
Welcome to the latest installment of our new weekly blog series, If You Only Do One Thing. Every Monday, we will discuss one thing that you can start doing today to improve your marketing performance. With so much advice floating around from so many different sources, it can be tough for marketers and small business … Continue reading If You Only Do One Thing – Part 8
At the risk of going entirely off-script, today I’m going to write about the NewFronts, maybe just because everyone else is — and if anything characterizes the Social Media Insider, it’s a vicious insistence on being on top of the latest trends. But the good news is that when it comes to social media’s role … Continue reading What Does Social Have To Do With The NewFronts? Only Everything
