Average Order Value Online Rises During 2017 Holiday Season by Laurie Sullivan , Staff Writer @lauriesullivan, (January 12, 2018) Data released Thursday shows an increase of average order value online during the 2017 holiday season. Overall, U.S. ecommerce holiday sales rose 13% from the previous year, up from 10.43% in 2016, according to data from … Continue reading Average Order Value Online Rises During 2017 Holiday Season
Tag Archives: Online
7 Tips for More Effective Online Marketing Copy
Miranda Marquit — January 9, 2018 — January 9, 2018 StockSnap / Pixabay You know you need to up your online marketing game in the new year. One of the best ways to do that is to take your copy to the next level. However, copywriting is not something that just comes naturally to everyone. … Continue reading 7 Tips for More Effective Online Marketing Copy
The top 10 things I learned about online advertising in 2017
Columnist David Rodnitzky starts off the new year with a look back at the changes that have impacted digital advertising and how they’ll continue to evolve in 2018. David Rodnitzky on January 9, 2018 Now that 2017 has come to a close, it’s time to put away our fidget spinners and reflect on another … Continue reading The top 10 things I learned about online advertising in 2017
International Online Marketplaces Compared
By Herbert Buchhorn January 9th, 2018 In addition to their online shop, retailers can access a wide variety of e-commerce platforms and thus use the existing infrastructure. But which platform is best suited and what are the advantages and disadvantages from a dealer’s point of view? Insight into 5 alternatives to your own online shop. Use … Continue reading International Online Marketplaces Compared
How to reverse-engineer your online advertising strategy
In PPC, we often talk about eye-catching ad copy — but columnist Jacob Baadsgaard suggests that, rather than focusing on different ways to catch your customer’s eye, advertisers should start by looking at what customers are already responding to. Jacob Baadsgaard on January 5, 2018 Online advertising experts love to talk about the importance … Continue reading How to reverse-engineer your online advertising strategy
3 Online Marketing Turn Offs You Want to Avoid
Choncé Maddox — January 3, 2018 — January 3, 2018 coffeebeanworks / Pixabay If you are a content marketer, your top priority should be reaching your audience and resonating with them. Research shows that only 28 percent of content marketers use mature tactics that don’t annoy visitors and drive a wedge between the business and … Continue reading 3 Online Marketing Turn Offs You Want to Avoid
Cryptocurrency Miners Find Their Way Into Online Advertising
Cryptocurrency Miners Find Their Way Into Online Advertising by Laurie Sullivan @lauriesullivan, (January 05, 2018) A surge in the use of cryptocurrency has given hackers another way to use malicious JavaScript to tap into the CPU power of their visitor’s PC, and to steal Bitcoin or other cryptocurrencies. This is done by dropping malicious code … Continue reading Cryptocurrency Miners Find Their Way Into Online Advertising
How to Drive Traffic to Your Online Store: 3 Strategies Proven to Work
James Scherer — December 26, 2017 — December 26, 2017 Ecommerce businesses don’t have the advantages that other industries do. Few venture capitalists are searching the web or arranging to meet the newest online retailer of gaming glasses (yes they’re a thing), or socks with inspirational phrases on the toe. Entrepreneurs who dive into the … Continue reading How to Drive Traffic to Your Online Store: 3 Strategies Proven to Work
Why You Should Charge More When Pricing Your Online Course
Choncé Maddox — December 26, 2017 — December 26, 2017 FirmBee / Pixabay The online learning revolution has been booming these past two years and it shows no signs of slowing down. Part of me used to think people would eventually get tired of online courses and trainings but personally, I’ve taken quite a few … Continue reading Why You Should Charge More When Pricing Your Online Course
The Art (And Science) of Personal Branding Online [Infographic]
Brian Wallace — December 18, 2017 Follow @nowsourcing — December 18, 2017 Whether you are going for your first job interview out of college or you are a seasoned business professional, you have to think about how you are presenting yourself online these days. People can Google your name and instantly come up with your … Continue reading The Art (And Science) of Personal Branding Online [Infographic]