Leeyen RogersJuly 24, 2015 We’ve all heard that it’s “not what you know, but who you know.” That has some truth to it, and that’s why it resonates. Who among us has not benefited from an opportunity that could be traced back to someone else? From internships, to jobs, to new business opportunities, most of … Continue reading 4 Tips for Nurturing Genuine Business Relationships
Adam SteinbergJune 29, 2015 If you oversee lead generation and nurturing at your company, this post is for you. Here are four inventive ways to generate and nurture leads via your B2B company website. 1. Create the perfect, simple website for each visitor persona. Ever meet someone at a party that immediately tries to tell you … Continue reading 4 Ways to Improve Lead Gen & Nurturing on Your Website
Louis FoongMay 8, 2015 The term “big data” has become one of those tech buzzwords that people seem to love. But what exactly is “big data” – and more importantly, how do you put it to work for you? This infographic, from Clear Ci, explores some of the best places to harvest data today, including … Continue reading Be More Competitive By Nurturing Big Data (Infographic)
Heba Hosny May 5th, 2015 According to Hinge Research Institute, businesses that generate 60% of their leads online are two times profitable compared to those generating less than 20% of their leads online. I’ve been reading extensively about B2B Lead Nurturing best practices. The more I read, the more I realized that the topic … Continue reading How To Turn B2B Lead Nurturing Into Sales: Your Complete Guide [25+ Resources]
Wishpond BlogMarch 1, 2015 You’ve made the great decision to set up an automated email campaign. But are you covering all of your bases with the appropriate triggers? Are you sending the right emails at the right times to current and prospective customers? Triggers are the best way to get specific emails to specific segments … Continue reading 13 Essential Email Triggers to Personalize Lead Nurturing
Eric HarshFebruary 9, 2015 What happens when training is “over?” The audience walks out of the classroom or clicks out of the screen on the computer, then what? They return to their jobs and lives, and the training is quickly forgotten. The concepts presented are so frequently lost when the training course is over. So, … Continue reading It’s Not Just About Training — It’s Coaching & Nurturing
Louis FoongJanuary 16, 2015 How do you nurture your prospects and keep them moving forward in your sales funnel? More importantly, how do you nurture your prospects in today’s digital and social media savvy world? This interesting infographic provides social media tactics to move prospects and leads through the sales funnel. To be clear, I … Continue reading Nurturing the Sales Funnel Using Social Media [Infographic]
Brooke OliveriJanuary 11, 2015 With PPC advertising, a game plan can really come in handy. At the same time, it can be confusing to know where to invest your time and money. With all of the different search engines and social media platforms that are available for advertising, some confusion is inevitable. Planning your PPC … Continue reading Nurturing the Branches of Your PPC Tree
By George Passwater, Published November 7, 2014 All prospects are not created equal. Not all want to buy right away and move into the qualified status. For these lead types, lead nurturing campaigns give prospects and marketers what they’re looking for – more conversations and higher probability of buying relevant products or services. If you’re … Continue reading 4 Lead Nurturing Tips For Increased Revenues
Do you have a big contact database that may or may not include actual, qualified leads? If you do, you’re not alone. Every year 25% of contact databases will expire and many will do nothing to clean out this list. Instead, marketers send email after email to this database because they believe the more people … Continue reading How to Use Lead Nurturing to Re-Engage Your Contact List
