Mark Miller — May 30, 2017 Follow @MMtwopointfive— May 30, 2017 Say you needed to hire a new senior marketing executive for your business, and you need to do it fast. This is a pivotal moment for your business; choosing a top marketing leader with the right skills and leadership can completely transform your organization … Continue reading How to Mitigate Your Risk in Hiring Your Next CMO or Senior Marketing Executive
Greetje den Holder — May 15, 2017 Follow @GdenHolder— May 15, 2017 Are you struggling with your video marketing efforts? Have you not gotten the results that you were looking for? In this blog, I have some tips for you to take your company’s video marketing to the next level. First, I will share 7 … Continue reading How to Take Video Marketing to the Next Level
Scott Barnett — May 10, 2017 Follow @scottabarnett— May 10, 2017 If you were going to build a local news site from the ground up today, knowing nothing about how newspapers made money in the past, how would you do it? I started thinking about this earlier this year when I read this excellent post … Continue reading How To Build A Next Generation Local News Site
Blair Nicole Nastasi — May 8, 2017 Follow @MediaMogulsPR— May 8, 2017 The whole concept of e-commerce began to take shape in 1989 with the development an internet-based system that did e-commerce transactions for the first time. According to the U.S. Commerce Department, online retail sales account for over a third of the overall retail … Continue reading 7 Tips for Increasing E-commerce Revenue Next Quarter
Chris Pitt — May 6, 2017 Follow @Pitty_C— May 6, 2017 Earlier this month, Kik CEO Ted Livingston said payments are all that’s needed for chatbots to live up to last year’s hype. He says the technology is in “a holding pattern until we get mobile payments,” but insists he’s seen enough “magic” to know … Continue reading Will ‘Payments’ Make Chatbots the Next Big Thing in eCommerce?
Shoshi Weinstein — May 2, 2017 — May 2, 2017 Introduction Your company’s marketing team has done a great job bringing in new leads to your CRM, and now it’s your turn to make some sense out of an overwhelmingly long list of new contacts. Depending on the landing page a given new prospect filled … Continue reading 4 Steps to Taking Your Data Enrichment Strategy to the Next level
Bonnie Harris — April 25, 2017 Follow @waxmarketing— April 25, 2017 Video marketing needs to be part of your integrated mix Video marketing is becoming an increasingly important component of the integrated marketing experience. Visual assets are an indispensable tool towards creating a coherent and well-aligned integrated marketing campaign. There is a lot to keep … Continue reading 6 Video Marketing Tactics to Try On Your Next Integrated Campaign
Richard Sellers — April 21, 2017 — April 21, 2017 After you’re exhausted calling your executive search firm contacts, friends, peers, and receptive ex-bosses several times each, it’s time to go back to the future to get in front of more executive job opportunities. You need a “new” approach, direct mail job search, even if … Continue reading An Old Fashioned Direct Mail Job Search Campaign Can Land Your Next Job
Contributor Laura Scott recaps a session from SMX West that focused on how to strengthen the relationship between agencies and brands. Laura Scott on April 5, 2017 Brands and agencies: a dynamic duo since the beginning of marketing time. We’ve all had good relationships, bad relationships and good relationships gone bad. What makes some … Continue reading Taking the brand/agency partnership to the next level
Zac Johnson — April 2, 2017 Follow @zacjohnson— April 2, 2017 Blogging is one of the fastest and easiest ways to get online with a website of your own. Thanks to the power of WordPress, there is no longer any need for programming, graphic or web design skills. All you need to do is grab … Continue reading 4 Simple Steps to Starting a Blog in the Next 10 Minutes [Infographic]
