Michael PeggsOctober 15, 2015 If you’ve spent any time on marketing blogs, you’ve already heard stories of the power of blogging. Businesses have used this marketing tool to grow their traffic, build authority and generate thousands of leads. Yet, you’re still not sure whether it is right for you. If you’re on the fence about … Continue reading 5 Reasons Your Business Needs a Blog
Tag Archives: Needs
Why Your Contracting Business NEEDS a Website
Charles HeitzOctober 12, 2015 If you are a contractor, plumber, electrician or painter, it is time to start thinking about improving your web presence. You need a way to reach out to more customers, keep in touch with existing customers, and increase your bottom line. The solution you seek is an effective, well designed website. … Continue reading Why Your Contracting Business NEEDS a Website
Why Product Development Needs to be Done Differently
Mary DrotarOctober 7, 2015 Product developers are under tremendous pressure these days. Executives in product development are asked to bring new products to market faster while being smarter about choosing which projects to pursue. To top it off, their R&D budgets and the size of their product development staffs are decreasing. With reduced resources, businesses … Continue reading Why Product Development Needs to be Done Differently
Why Your Digital Marketing Strategy Needs an Outside Perspective
Annie BustosOctober 3, 2015 Surely no one knows your customers like you do? They’re your customers after all. However, once upon a time, before they gave money for what you are selling, before they became Facebook fans and subscribed to your newsletters, they were mere strangers. Once they were part of a target customer base … Continue reading Why Your Digital Marketing Strategy Needs an Outside Perspective
Web Overload: Why Digital Advertising Needs To Hit The Reset Button
Columnist Jonathan Hochman explains why marketers need to take a close look at their technologies and Web practices or risk losing users who are fed up with too much advertising and tracking. Jonathan Hochman on September 25, 2015 Last week’s rising anxiety for digital marketers was the release of Apple’s iOS 9 with ad-blocking technology. … Continue reading Web Overload: Why Digital Advertising Needs To Hit The Reset Button
5 Things Every Business Blog Post Needs
Fiona SanguinettiSeptember 22, 2015 Do you have a business blog? If not, you’re missing out on an affordable, effective means of inbound marketing. Just check out these stats: HubSpot found that companies that blog are 13 times more likely to generate a positive marketing ROI 61% of US consumers have made a purchase based on … Continue reading 5 Things Every Business Blog Post Needs
7 Essential LinkedIn Skills Every Business Professional Needs
Jay PalterSeptember 21, 2015 It used to be when I wanted share a great article with my clients, I’d clip it out of the newspaper, photocopy it and send it to them in the mail. And when I wanted to make some new connections, I’d attend a breakfast networking meeting or an after-work mixer – … Continue reading 7 Essential LinkedIn Skills Every Business Professional Needs
Top 10 Video Marketing Stats for 2015 & What Your Brand Needs to Do to Keep Up
Agu de MarcoSeptember 17, 2015 We’re well into 2015, which has been named the Year of Video Marketing, so it’s time to revise your video strategy. Taking a look every quarter or so is a great way to making sure you’re hitting your video marketing goals. To help you ensure you’re up-to-speed on all things … Continue reading Top 10 Video Marketing Stats for 2015 & What Your Brand Needs to Do to Keep Up
3 Tools Every Freelancer Needs
Deborah Oster PannellSeptember 16, 2015 Aaaah, the freelance life. It sounds so leisurely, doesn’t it? The reality is that we freelancers are working hard to hustle up an income. Sure, we get to make our own hours and choose our clients, but we don’t have the luxury of a regular paycheck and a list of … Continue reading 3 Tools Every Freelancer Needs
What Every Busy Product Manager Needs to Know About Prioritization
Brian O’ConnorSeptember 14, 2015 Product managers develop ideas by reading industry reports, speaking with customers and prospects, and attending conferences. But then they must field ideas and feature requests from executives who drop in, marketing departments that want new features to promote, sales teams that promise a feature to close a deal, and more. These … Continue reading What Every Busy Product Manager Needs to Know About Prioritization
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