Laura Jensen — February 13, 2019 — February 13, 2019 mcmurryjulie / Pixabay We live in a world where we are incentivised to share. We digitally share our photographs, thoughts and buying habits more than ever before. There is a wealth of data available on consumers and if brands want to capitalise on this through … Continue reading Social Media Marketing: The Role of AI in 2019
Abhishek Talreja — February 8, 2019 Follow @Abhishekt5 — February 8, 2019 The social media feed of today is replete with video content as opposed to text and images. More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years. – (Source) Social algorithms have evolved to … Continue reading The Secret Sauce for Successful Social Media Video Marketing
Charlotte Rowe — February 8, 2019 — February 8, 2019 rawpixel / Pixabay Whether you are an entrepreneur, marketing director or a content marketing specialist, developing a social media strategy for your company and managing all the different accounts can be a daunting process. But the importance of social media to your overall strategy can’t … Continue reading How to Manage Your Social Media So It Doesn’t Manage You
Tiffany Fowell — February 8, 2019 — February 8, 2019 A handful of social media influencers recently noticed that Burger King’s official Twitter account was liking their old tweets. And not just tweets from a few weeks ago—really old ones from 2010. It turns out it wasn’t a coincidence Burger King’s “liking” spree targeted tweets … Continue reading The Brilliance of Burger King’s Social Media Campaign (And What We Can Learn From It)
Jared Atchison — February 6, 2019 — February 6, 2019 The 2018 Global Digital report states that there are now more than 3 billion people around the world using social media to connect with others. It’s also a popular way for users to communicate with brands and build a relationship with businesses. There are multiple … Continue reading 3 Tips to Effectively Manage Multiple Social Media Accounts
Kristen Herhold — February 5, 2019 Follow @kristenherhold — February 5, 2019 Businesses can receive feedback in a number of ways, and social media is a favorite venue for customers to share their experiences: On Facebook, a customer can either recommend or not recommend your business by leaving a review. On Twitter, a customer can … Continue reading The Importance of Engaging With Customers on Social Media
Sarah Voigtman — February 4, 2019 — February 4, 2019 KevinKing / Pixabay Around one third of the entire global population (and 60% of North America’s population) are active on social media. This is an enormous audience you simply cannot ignore as a small business in 2018. Engaging in a regular social media content strategy … Continue reading Improve Your Social (Media) Skills to Stay Relevant as a Small Business
Megan Mosley — February 4, 2019 Follow @ReferralRock — February 4, 2019 It’s easy to assume why building your brand awareness is critical. Social media can help this happen because it’s a platform with a ton of people in one place. Thus giving you the potential to be seen by more and more people. It … Continue reading How Social Media Increases Brand Awareness
Thomas Griffin — January 31, 2019 Follow @jthomasgriffin — January 31, 2019 When you have a blog you’re proud of that you believe is full of quality content, of course you’ll want to share that value with the world. Seeing content you worked hard on receiving positive engagement and shares motivates you to continue the … Continue reading 3 Ways To Use Social Media to Grow Your Blog
Kevin George — February 1, 2019 Follow @imkevin_monk — February 1, 2019 No other marketing channel builds lifelong relationships like email. It’s a prime reason that email marketing is the preferred marketing channel for customer acquisition and customer retention (80% and 81%, respectively). Rich media is one of email’s greatest advantages, transforming email—once plain-text messages … Continue reading Rich Media and Email: Maximize Impact (and Deliverability)
