Aastha Sirohi — January 2, 2019 — January 2, 2019 If you’re just getting started with email marketing, there’s no better time to jump in. Email marketing has changed a lot since Constant Contact introduced the first email marketing tool for small businesses in 1998. But what hasn’t changed is its effectiveness. Studies show that … Continue reading How to Do Email Marketing: A Beginner’s Guide
Steve Faber — January 2, 2019 Follow @marketingunlock — January 2, 2019 Email marketing and e-commerce is a match made in heaven. Successful e-com brands use email to maximize revenue and deepen relationships so they: 1) Maximize Customer Retention – They keep their existing customers returning to buy more, year after year 2) Grow Reach … Continue reading Your Most Costly E-commerce Email Marketing Mistakes
Jomer Gregorio — December 27, 2018 Follow @JomerGregorio — December 27, 2018 Content marketing plays a crucial role in the success of many companies and small businesses today. Through publishing fresh, relevant, and helpful content in the form of blog, articles, how-to guides, and whitepapers, businesses can build authority, awareness, and thought leadership, while at … Continue reading Video Marketing Statistics That Prove You Need it In Your Business [Infographic]
Robert Woo — December 28, 2018 — December 28, 2018 2018 was quite a year to remember (or forget, depending on your sentiments). In the world of affiliate marketing, 2018 saw a new level of maturity in this marketing channel; from the take-over of Influencer marketing, to brands truly working with their reps to create … Continue reading What to Expect in Affiliate Marketing in 2019
Jomer Gregorio — December 28, 2018 Follow @JomerGregorio — December 28, 2018 The digital marketing landscape has significantly evolved for the past recent years, with new and more advanced platforms, tools, and strategies being introduced for different marketing objectives and agendas year by year. However, these rapid advancements don’t leave out the more than a … Continue reading Email Marketing Statistics That Prove It’s Still An Effective Marketing Strategy [Infographic]
Webinars, media coverage and video are marketing tactics that can be invaluable for sales. Lindsey Groepper on December 28, 2018 Whether the discussion centers around lead quality, buyer personas or content, there seems to be a never-ending battle between sales and marketing departments to stay aligned. When it comes to content, the sales team is … Continue reading Marketing tools can be leveraged by sales teams, here’s how
Janet Waring — December 25, 2018 — December 25, 2018 Have you written your marketing strategy for 2019? “Marketers who document strategy are 538% more likely to report success than those who don’t” (Business2Community, 2018). That is huge! And luckily, we have a great resource for writing a successful strategy. Data! It is time to … Continue reading Using Data to Set Your 2019 Marketing Goals
Gee Ranasinha — December 25, 2018 Follow @KEXINO — December 25, 2018 What’s the single biggest problem smaller businesses have when marketing their product or service? Is it reach? Is the problem based on your finding it difficult to reach the right kinds of customers, in the right places, at the right time? Is it … Continue reading Better Business Marketing Means Having A Better Business
Young Entrepreneur Council — December 22, 2018 Follow @YEC — December 22, 2018 An effective marketing strategy adapted to both your brand features and your target audience can work wonders. What is the single marketing approach that has proven to be the most impactful for your company? Why did it work so well? 1. Offering … Continue reading Effective Marketing Strategies: 12 Approaches Worth Knowing
Personal Branding Blog — December 21, 2018 — December 21, 2018 joshborup / Pixabay Pinterest is not only a popular social network, but also a powerful search engine to market your personal brand and drive traffic to your website. Would you like to attract a larger audience and drive more sales? Your brand can start … Continue reading Improve Your Brand Marketing On Pinterest
