Tag Archives: Marketing

4 Email Marketing Mistakes Affecting Your Conversions (And How to Fix Them)

Email Marketing Mistakes

Syed Balkhi February 18, 2021 If you’re like many business owners, you use email marketing to stay in contact with your customers and nurture leads. After examining internal data and numerous outside case studies, it’s clear that email is one of the most effective ways to build rapport, increase sales, and grow your business. Globally, … Continue reading 4 Email Marketing Mistakes Affecting Your Conversions (And How to Fix Them) →

Video Content Strategy: YouTube as an Essential Part of Your Marketing Arsenal

Video Strategy

Kyra Goodman February 18, 2021 What is YouTube? If you don’t already know what YouTube is, then you’re a bit behind. But we’ll catch you up. YouTube is a free video sharing website that makes it easy to watch online videos. Users can watch, like, share, comment and upload their own videos to the social … Continue reading Video Content Strategy: YouTube as an Essential Part of Your Marketing Arsenal →

How messaging channels are surging and becoming critical to marketing success

Marketing Platforms

Zendesk, Winterberry Group and Braze on the crucial role messaging plays in decisioning and orchestration. Chris Wood on February 19, 2021 at 4:52 pm Businesses used to get by with fixed and predictable storefronts, whether physical or digital. Advances in personalization can revitalize the digital experience, but even this isn’t enough. Many customers also expect … Continue reading How messaging channels are surging and becoming critical to marketing success →

4 Tips for Efficient and Effective Social Media Marketing

Social Media Marketing

Christa Tuttle February 19, 2021 Facebook, Twitter, LinkedIn, Instagram—the number of social media networks in the past few years has increased and will continue to do so in years to come. As these continue to gain popularity and usage, social media marketing is becoming essential to include in marketing strategies. For many B2B organizations, some … Continue reading 4 Tips for Efficient and Effective Social Media Marketing →

Agile marketing for effective leadership, Shopify’s earnings: Friday’s daily brief

Leadership Skills

Plus a question about Ops, Infutor’s ID activation by boberdoo.com Kim Davis on February 19, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered … Continue reading Agile marketing for effective leadership, Shopify’s earnings: Friday’s daily brief →

One Reason Why Your Marketing Executive Recruitment Process Is Taking Too Long

Effective Hiring

Bob Van Rossum February 18, 2021 One of the biggest challenges companies face today is the ability to find the right talent. There are many factors to take into consideration during the marketing executive recruitment process. What kind of marketing experience does the candidate have? Do they have the right marketing expertise? What kind of … Continue reading One Reason Why Your Marketing Executive Recruitment Process Is Taking Too Long →

Email Marketing Continues to Outperform. Are Your Strategies Optimized?

Email Marketing

Larisa Bedgood February 17, 2021 Email marketing continues to be a top performing channel for marketers. Year after year, email outperforms other marketing channels in terms of ROI, customer acquisition and retention. Take a look at some of these recently published statistics in our recent blog post. For every dollar brands invest in email marketing, … Continue reading Email Marketing Continues to Outperform. Are Your Strategies Optimized? →

Random Posts on