Jake Rheude November 2, 2020 Ecommerce customers are used to getting what they want, when they want. And with any delay like a backorder, you risk losing revenue and increasing churn. A backorder email marketing strategy ensures that customers: Get updates as soon as you have them; Get answers to their questions quickly; Stay excited … Continue reading How Email Can Help You Manage the Dreaded Backorder
David Parks October 27, 2020 Halloween is here and that means pumpkins and costumes, candy and bonfires. While trick or treating may look very different in a world with COVID-19, this is still the time of year when we delight in hearing ghoulish myths and horror stories. Fictional horror stories, that is. The real-life horror … Continue reading Avoid the Scariest Ways to Manage Contracts This Halloween
Deborah Sweeney October 26, 2020 As remote workers continue to work from home amid the COVID-19 pandemic, many professionals are using this time to better manage their emails. What are some of the best ways to stay on top of your inbox and make sure that no important messages fall through the cracks? Take a … Continue reading 5 Ways to Better Manage Emails
Marketing technology continues to rapidly evolve. Experts weigh in on marketing automation technology and where it fits within your overall martech stack. Kathy Bushman on October 5, 2020 MarTech Today’s Editorial Director Kim Davis recently spoke with marketing automation experts Helen Abramova, marketing technology lead at Verizon, and Justin Sharaf, VP of marketing at Jahia … Continue reading Replay: How experts manage marketing automation within their martech stacks
Leila Modarres September 27, 2020 Back in the 90’s and early 00’s when the internet was still something of a novelty, organizations shared the same vision of a connected, Agile and powerfully productive workforce. Two decades on, we’re still trying to perfect the Agile approach. Cloud technology has now evolved to a point where most … Continue reading How to Manage Remote Teams Effectively
Angela Hausman, PhD September 21, 2020 The COVID-19 pandemic changed the way we do business and live our lives in many important ways. No matter the industry or niche you’re in, you surely had to find ways to accommodate new trends in managing operations, such as remote work, closing your physical stores to everything except … Continue reading How to Effectively Manage Teams in the Post-COVID Era
By Harvey Deutschendorf August 21, 2020 With COVID-19, the typical negative emotions we encounter while going about our lives have been exacerbated. We may have lost our jobs, businesses, or fear we will lose them. Worries about paying rent, staying healthy, and taking care of our families have eclipsed the concerns that many of us … Continue reading 7 ways emotional intelligence can help us manage negative emotions
David Fischer July 26, 2020 Perhaps as one of the most important evolutions of the online marketplace, online review websites have brought the ease of an internet search and the trust of personal recommendations together, to create an immensely powerful marketing tool. Starting with companies like eBay and Yellow Pages around the turn of the … Continue reading How to Manage Reviews and Listings for Professional Services
Here are some opportunities to protect – and even greatly improve – the reputation of your business and its approach with customers. Ashley Segura on July 16, 2020 Managing a company’s brand, even during “normal” times, can be challenging depending upon your niche, your competition and the current circumstances. And of course, most of us … Continue reading Back to basics: How to manage your brand through a crisis
Veronica Krieg July 13, 2020 Author’s note: We realize racism both in and out of the workplace is an extremely difficult topic and a complex subject to approach. But, its difficulty does not give us permission to disengage. At Sharpen, we believe in equality for all people. We’re working to bring those values into an … Continue reading 6 Ways to Be an Understanding and Supportive Leader as You Manage a Contact Center Team During a National Cultural Movement
