Tag Archives: Know

Google’s Expanded Text Ads – Things to Know and What to Do Now

by Patrick Hutchison May 24, 2016May 24, 2016 Google has made a historic change to its creative format with the introduction of a mobile optimized format called “Expanded Text Ads” (ETA). In this post, we provide information to help you understand what’s changing, why it’s a positive thing, and how to automatically make your existing … Continue reading Google’s Expanded Text Ads – Things to Know and What to Do Now →

What marketers need to know about Google Assistant and Google Home

Voice search is growing, and Google is investing heavily in products that utilize this technology. Contributor Joe Youngblood discusses these products and their implications for marketers. Joe Youngblood on May 23, 2016   What started with Siri in 2010 is quickly leading to an age where consumers engage with the internet using only their voices, … Continue reading What marketers need to know about Google Assistant and Google Home →

Affiliate Links on Pinterest – What You Should Know

by Alisa Meredith May 23, 2016May 23, 2016 They’re back! About 18 months ago, Pinterest booted all affiliate links from its platform*, effectively pulling the rug out from under countless power pinners who used the traffic-driving powerhouse to increase their affiliate sales. The reason? According to Pinterest, they “observed affiliate links and redirects causing irrelevant … Continue reading Affiliate Links on Pinterest – What You Should Know →

What Businesses Ought To Know About Facebook Insights?

by Brandon Leibowitz May 7, 2016 Follow @seooptimizersMay 7, 2016 With more than 100 million of followers, Facebook is easily one of the most bankable social media platforms for businesses to blow trumpet of their brand. Luckily for these businesses, Facebook offers a reliable way to analyze their marketing activities on this vibrant social media … Continue reading What Businesses Ought To Know About Facebook Insights? →