5 Things to Know About PPC Advertising on DuckDuckGo Bob Buckley / 23 Feb 2022 If you are thinking about advertising your business online, the first place you probably think of is Google. So, of course, it makes sense since the search engine giant commands most of the market and billions of monthly searches. … Continue reading 5 Things to Know About PPC Advertising on DuckDuckGo
What You Need to Know Before Trying SEO On Your Own Timothy Carter / 23 Feb 2022 Search engine optimization (SEO) has something of an allure to it. It’s a kind of digital magic that allows businesses to rank higher in search engine results pages (SERPs) and earn more organic traffic as a result. … Continue reading What You Need to Know Before Trying SEO On Your Own
Amanda Desouza | January 29th, 2021 SEOs spend a lot of time trying to determine Google ranking factors. While Google occasionally offers insight, there continues to be mystery surrounding ranking factors and the distribution of weight these factors have on overall rankings. The evolution of updates to Google’s algorithm can have dramatic effects on the rankings you’ve worked hard to build. With that in mind, here’s everything you need to know about … Continue reading Everything You Need to Know About Google’s Core Algorithm Updates
Steven Imke January 20, 2022 Many people think that the Small Business Administration (SBA) lends money. In fact, the SBA is not a direct lender to businesses. Banks loan money to businesses, while the SBA helps banks feel more comfortable loaning money to Small Businesses by offering the bank a loan guarantee. When a person … Continue reading What You Need to Know About the Role of the SBA
Ken Fortney January 19, 2022 Compelling, accurate, and well-written copy is not always easy to achieve, even when working with expert writers. That’s because managing copywriters is a bit different than managing photographers, videographers, and social media creators. If you’re a content marketing manager (or aspire to be), here are some tips and tricks to … Continue reading 10 Keys Content Marketing Managers Should Know About Managing Copywriters
Amanda Desouza | January 29th, 2021 SEOs spend a lot of time trying to determine Google ranking factors. While Google occasionally offers insight, there continues to be mystery surrounding ranking factors and the distribution of weight these factors have on overall rankings. The evolution of updates to Google’s algorithm can have dramatic effects on the rankings you’ve worked hard to build. With that in mind, here’s everything you need to know about … Continue reading Everything You Need to Know About Google’s Core Algorithm Updates
Steven Imke January 20, 2022 Many people think that the Small Business Administration (SBA) lends money. In fact, the SBA is not a direct lender to businesses. Banks loan money to businesses, while the SBA helps banks feel more comfortable loaning money to Small Businesses by offering the bank a loan guarantee. When a person … Continue reading What You Need to Know About the Role of the SBA
Workers’ Rights: Everything You Should Know Wednesday 02 February, 2022 Are you aware of your legal rights as an employee? This guide will educate you about the most important labor laws and rules that will safeguard your employment rights. Work occupies a significant portion of most people’s lives. Regardless of whether you enjoy your job … Continue reading Workers’ Rights: Everything You Should Know
Few Consumers Think Brands Know Them Well, Merkle Study Finds by Ray Schultz , January 18, 2022 Brands are failing at the all-important job of knowing their customers, judging by The Next Generation Of Consumer Behaviors, a study released last week by Merkle, a firm focused on customer experience management (CXM). Only 14% of consumers … Continue reading Few Consumers Think Brands Know Them Well, Merkle Study Finds
Kristen McCormick January 14, 2022 Things that can be hard: 1. Dubstep dancing2. Google Ads3. Saying no to free stuff And as such, I’ve rounded up 10 free tools to help you succeed with Google Ads—from ad creation, account structure, and audits to RSAs, reporting, and ROI. And if you think I forgot about dubstep … Continue reading 10 Free Google Ads Tools You Didn’t Know About (But Should)
