Kevin DolanAugust 20, 2015 I’ve spent the past 5 years talking to digital marketers, social strategy teams, media buyers and community managers and one thing that still remains very top of mind is “ What is the ROI of Social Media?” It is no longer a question for big brands- they need to have a … Continue reading The Currency of Social Media Insights: 4 Things You Need to Know
Tag Archives: Insights
How to Get the Most out of Your Auction Insights
Tanner HackneyAugust 12, 2015 You’re now a few months into your PPC campaign and you’re feeling on top of the world. But, don’t get too comfortable. Like radon gas in your basement, there are certain PPC analytics that are difficult to detect. When running a PPC campaign, it’s absolutely vital that you stay on top … Continue reading How to Get the Most out of Your Auction Insights
Competitive Benchmarking with Social Insights
Pam McBrideJuly 29, 2015 You and your competition are neck-and-neck. Suddenly, you pull ahead – you just gained 25 new Twitter followers, bring you to over 1,000, while they’re still stuck in the high three digits. But before you celebrate, ask yourself why you’re comparing the number of Twitter followers you have with the number … Continue reading Competitive Benchmarking with Social Insights
6 New Insights About Content Marketing Hiring Trends And Job Growth
Columnist Kerry Jones shares the state of the content marketing job market based on new research and insights from recruitment professionals. Kerry Jones on July 23, 2015 If you’re looking for a content marketing job, you’re in luck. But if you’re trying to hire for content roles, you may find there’s a lot of competition … Continue reading 6 New Insights About Content Marketing Hiring Trends And Job Growth
How to Use Facebook Insights
Zach HellerJuly 23, 2015 Facebook Insights is their analytics platform for page managers. Anyone that manages a page on Facebook has access to this tool, which is easy to use and can provide exactly what you’d want it to, insights. Where can you find Facebook Insights? Log in to Facebook and go directly to your … Continue reading How to Use Facebook Insights
17 Facebook Video Facts And Insights You Need To Know
Marko SaricJuly 19, 2015 For this video study we looked at 1,000 Facebook pages with over 291 million page likes in the month of June. These pages uploaded 5,800 native videos and got 182 million total views in June. Let’s take a look at our findings and the insights you can use to improve your … Continue reading 17 Facebook Video Facts And Insights You Need To Know
Get Insights From Your Site Analytics
by Lindsey Patterson July 13th, 2015 Having analytics is one thing; knowing how to interpret them is quite another. Here are a few ways that you can gather actionable insights from the SEO analytics that you pay for or gather from your free service. Data Points You can make certain conclusions from individual bits … Continue reading Get Insights From Your Site Analytics
67 Insights From The Worlds Top Digital Marketing Experts
Jeff BullasJune 22, 2015 Why do you go to conferences? For learning…networking or the chance to expand your mind and find some inspiration? Maybe you want to escape the office cubicle for a couple of days or find some company after working from the home office for weeks on end. These conferences can be large, … Continue reading 67 Insights From The Worlds Top Digital Marketing Experts
Top 10 Insights You Need To Know To Grow Your Network
Sabel HarrisJune 17, 2015 After I graduated college, I heard countless times that my network would be one of the most valuable things in my career. And to top it off, living in DC embodies the phrase of “it’s all who you know.” The idea of networking and utilizing my own relationships didn’t resonate with … Continue reading Top 10 Insights You Need To Know To Grow Your Network
Social Media Insights Are A Gold Mine For Inbound Marketers
Inbound marketing content must speak directly to what your audience cares about, explains columnist John Donnelly III. John Donnelly III on June 9, 2015 Inbound marketing isn’t new anymore. Brands of all sizes in any number of industries use it to generate qualified website traffic, leads and conversions. They’re writing articles, creating videos and sharing … Continue reading Social Media Insights Are A Gold Mine For Inbound Marketers