Anton RiusMay 1, 2015 87% of today’s leaders around the world cite culture and employee engagement as one of their top organizational challenges. This is according to a recent report from Deloitte, who interviewed over 3,300 executives and HR leaders in 106 countries. The data in this and other large-scale studies weave together an alarming … Continue reading The Iceberg of Organizational Culture Change (Infographic)
Brittany BergerApril 30, 2015 You know we’re all about PPC. Of course we are. We love it, and it’s kept us in business for awhile. But that’s not all that we are. Did you know we also do pay per call? Which is why I love looking at the relationship between clicks and calls. Nerdy, … Continue reading Pay Per Call: Crossing the PPC Chasm [Infographic]
Erica BoyntonApril 29, 2015 We’ve waxed poetic about the power of visuals and how they help the human brain process information better (and have certainly published enough infographics to have an inkling about what works). But are infographics still as awe-worthy as when they first came in to digital vogue six years ago? It’s a … Continue reading Why Infographics Are Essential For Content Marketing (Infographic)
Chris BeckApril 28, 2015 If you have worked in an office, you’ve probably heard some interesting terms around your cubicle or meeting room. Whether you’re talking about a company’s scalability, or thinking outside the box for new business ideas, office jargon is a growing component of corporate culture. In a business culture, we have unique … Continue reading The Landscape of Office Jargon (Infographic)
Jomer GregorioApril 28, 2015 Everywhere you go and in almost every place in the globe, you could see people hunched over a smartphone or a gadget. The world has really gone mobile. Who can blame them? With a smartphone that has the capability of a personal computer, almost every transaction can now be done online … Continue reading 8 Interesting Facts About Mobile SEO (Infographic)
Elena MikhaylovaApril 25, 2015 Kickstarter has become a buzzword in the startup community. Every day, there are more than 8,000 active campaigns hosted on the website. Crowdfunding provides great fundraising and marketing opportunities. But to use this mechanism effectively, the entrepreneurs must know their audience and the best channels to reach it. This is why … Continue reading Kickstarter Community By Numbers
Nadya AhmedApril 25, 2015 Ever heard the phrase ‘Get with the times’? Often used among the younger generation when describing people that aren’t on trend or up to date, this phrase isn’t too distinct from the world of customer service, because as technology has evolved it would seem that most aspects of customer service haven’t. … Continue reading Technology Has Changed. Why Hasn’t Customer Service?
Zac JohnsonApril 25, 2015 Landing pages are the most effective way to promote online ad campaigns and turn high quality traffic into leads. The way landing pages work is simple… before sending traffic to a registration page, you would send them to a landing page to warm them up to the offer while also showing them … Continue reading The Importance of A/B Split Testing on Landing Pages [Infographic]
Braveen KumarApril 25, 2015 From Google’s unrelenting focus on content quality to the shift in today’s buying process, the digital marketing landscape is changing fast. It can be hard for a marketer to keep up, but the only other option is to get left behind. That’s why it’s important to keep a close eye on trends … Continue reading Your Marketing Trends Roadmap for 2015
Benjamin BeckApril 25, 2015 You’ve probably heard a lot about cyber attacks over the past year. Big companies like Sony, Staples, Xbox, and Playstation all have been compromised recently. You may be thinking to yourself, how is this possible? They have large budgets and entire teams of experts whose job it is to protect the company from these … Continue reading 7 Tips To Keep Your Business Safe From Hackers
