Brian TaylorOctober 10, 2015 Numerous consumers are now becoming increasingly reliant on online means when it comes to doing their everyday shopping. However, this doesn’t fully turn aside the fact that most shoppers are still subject to the buy-o-phobia that gets the better of them in many of their online shopping sessions. Proof enough of … Continue reading Tips to Reduce Shopping Cart Abandonment
Louis FoongOctober 9, 2015 As the cold weather starts to roll in for many of us, it’s easy to get curious about what the near future has in store, temperature-wise. The Farmer’s Almanac claims that it can predict the weather with 80% accuracy months in advance, based on a top-secret mathematical formula that takes into … Continue reading Predictive Analytics Takes CMOs From Survive to Thrive
Jonathan YefetOctober 7, 2015 Did you know that as of October 2014, 64% of American adults owned a smartphone… and that right now there are about 1.91 billion smartphone/mobile device (tablets) users. It’s quite amazing how quickly the population has adopted smartphones over the years, and we’ve stressed (and will continue to stress) how important … Continue reading Mobile Optimization Getting More Important For Email Marketers [Infographic]
Jomer GregorioOctober 6, 2015 One of the best benefits of Digital Marketing is the fact that even small and medium businesses can compete with the big boys – those who have deep pockets for marketing – if they used the right tool to deliver their message to targeted audiences. And one of the tools that … Continue reading 8 Cool Facts about Retargeting You Must Know (Infographic)
Stacy GoodmanOctober 5, 2015 In The State of Visual Commerce, a new study conducted by Curalate and the Internet Marketing Association, we learn that: Just 8% of marketers strongly believe they are effectively using images to drive email engagement. It should come as no surprise, then, that to reach consumers with relevant content, marketers are … Continue reading Instagram and Email Marketing = The Perfect Pair [Infographic]
Brian WallaceOctober 5, 2015 Have you ever tried to find something obscure by driving from store to store and asking the people inside for help? Chances are if you have, it hasn’t been any time in the last few years. Online retailers have really taken off, and chores that used to take sometimes days to … Continue reading The Death of Brick And Mortar [Infographic]
Jackline KalyongeOctober 1, 2015 Okay, so you’ve heard about business blogging and word is, it’s a great way to reach the public and encourage conversion for your company’s products and services. But here’s the deal… You are not yet convinced that blogging will work for your business. In fact, you don’t really get what the … Continue reading Small Business Blogging Statistics For The Skeptics
Martin SchneckOctober 2, 2015 Keywords are everything in PPC advertising. Hell, keywords are the lifeblood of search engine marketing entirely. We rely on keywords to target consumers. They give us the best understanding of what the user wants to get from their search. Without keywords, what would we do? We better figure it out soon, … Continue reading Too Big to Fail: The Death of the Keyword [Infographic]
Nico DatoSeptember 30, 2015 Online reviews have become all the talk in 2015. Why? Because they deliver more value, at a lower cost, than most other marketing activities – it’s a marketing tactic that is a literal gold mine for many businesses with a local presence. If your business isn’t currently collecting new, positive reviews, … Continue reading 11 Tips and Tricks to Getting Your Business More Reviews
Jomer GregorioSeptember 29, 2015 Businesses these days are now investing more and more in digital marketing especially in website creation and traffic generation. You may have an aesthetically good website and have continuous flow of visitors. But the question is, are you getting the optimum results in terms of the goals and objectives you set … Continue reading 8 Expert Tips to Improve User Experience (Infographic)
