Tag Archives: Industry

4 Major Challenges the Digital Publishing Industry Is Facing

Jeff WeisbeinAugust 5, 2015 I’ve been in the digital publishing space now for more than 10 years and one thing is absolutely clear: the state of the digital publishing is evolving. Now more than ever publishers need to experiment with new tools and ideas if they plan on remaining relevant. It isn’t enough to have … Continue reading 4 Major Challenges the Digital Publishing Industry Is Facing →

How to Build an Industry Leading Blog Series

Blogging

Roman KniahynyckyjAugust 3, 2015 Many of our clients express the desire to show thought leadership in their industry. The first question we typically ask is if they actually are thought leaders in their industry – you just can’t fake it till you make it with any kind of thought leadership. If they are indeed leaders … Continue reading How to Build an Industry Leading Blog Series →

3 Simple Methods For Obtaining Email Address Leads, Guaranteed To Work In Any Industry

Leads Generation

Being a successful online marketer is all about growing your email list. Columnist Neil Patel shares these techniques for getting more email leads. Neil Patel on June 12, 2015 Email is the clear leader of the pack in the online marketing world. With its high engagement rate and ROI, email is an obvious marketing solution. … Continue reading 3 Simple Methods For Obtaining Email Address Leads, Guaranteed To Work In Any Industry →

Become an Industry Thought Leader With Twitter Chats

Twitter

KeriLynn EngelMay 24, 2015 “Thought leadership” might be the most popular buzzword of the day, but the idea behind it is anything but meaningless jargon. Popular terminology becomes cliche for a reason. Everyone is talking about thought leadership because it really works. Picture this: You’re the recognized authority in your field. Bloggers and social media … Continue reading Become an Industry Thought Leader With Twitter Chats →

How To Market A Brand Operating In An Unpopular Industry

Branding

by John Rooney April 21st, 2015 Getting publishers and influencers to link to or promote your content can be tricky. And we know we need to create unique, quality content that adds genuine value but that’s easier said than done when so much content comes out every single day . If that isn’t a … Continue reading How To Market A Brand Operating In An Unpopular Industry →

The Best Tips For Connecting With Industry Influencers On Social Media

Social Media Competition

Tony AdragnaApril 8, 2015 Did you ever stand in line as a kid waiting for an autograph from a celebrity? Maybe it was a sports star that you hoped to be like someday, or an author who inspired you with a book they wrote. Regardless of who it was, do you remember standing in line … Continue reading The Best Tips For Connecting With Industry Influencers On Social Media →

Top 5 Instagram Analytics Tools – With Views From Industry Experts

Analytics, Instagram Marketing

Richard SunleyMarch 25, 2015 Over the last few years, Instagram has taken the social media world by storm. According to Instagram’s press page, the photo based social network now has over 300 million active users per month with 70 million new photos uploaded each day. From friends and family sharing photos of their latest holiday … Continue reading Top 5 Instagram Analytics Tools – With Views From Industry Experts →

Google Announces Wireless Service Intended To Promote Industry Innovation

Content Marketing

Company says “small scale” service will deliver improved services. Greg Sterling on March 3, 2015 Google Wireless: the rumor was true. At the Mobile World Congress conference (March 03, 2015) in Barcelona, Google announced that it was in fact going to launch its own (MVNO) wireless phone service. In some ways it’s more analogous to Google’s Nexus handsets than to … Continue reading Google Announces Wireless Service Intended To Promote Industry Innovation →

Small Businesses Can Attain Industry Thought Leadership By Cultivating Industry Influencers

Small Business

Successful, fast-growing small businesses and startups generate awareness, credibility and trust – ultimately influencing audience behaviors. In order to do so, they became industry thought leaders. Creating industry thought leadership for your startup, small business or client should be one of the key goals of your public relations program. If it isn’t, you need to … Continue reading Small Businesses Can Attain Industry Thought Leadership By Cultivating Industry Influencers →

6 Ways to Find Content Ideas For Your Blog Even If You Work In a Boring Industry

Content Marketing

Content marketing and blogging are key for any business – they help drive relevant traffic, increase visibility in search and demonstrate industry expertise and thought leadership – which in turn can increase your chances of converting customers. Coming up with blog post ideas can be a challenge and it’s even harder for those of us … Continue reading 6 Ways to Find Content Ideas For Your Blog Even If You Work In a Boring Industry →