Jonathan YefetOctober 17, 2015 Recently, the folks at Return Path released an awesome report, their “Deliverability Benchmark Report.” It highlights some startling findings, for example: commercial email traffic has risen by “7% since 2014, and 16% since 2013.” Furthermore, 1 in every 5 commercial emails is not reaching it’s destination. These are among some of … Continue reading Email Marketing Inbox Placement Rates By Country and Industry
Pam McBrideOctober 14, 2015 The financial services industry has embraced social media, using it to connect with their customers and build their reputations. However, just a few short years ago, banks, credit card companies and investment firms were nervous about wading into the often-unpredictable waters of real-time communication with their customers. As more financial brands … Continue reading Digital and Social Media Trends for the Financial Services Industry
Ran OelgiesserOctober 5, 2015 Technology is funny sometimes. Advances can create brand new industries seemingly overnight, and then change the core dynamic of those same industries almost as quickly. Having recently attended HostingCon for the third time, I have seen the hosting industry evolve quite a bit. A progression that inspired the topic of the … Continue reading Revised Roadmap: Industry Insights from Hosting & Web Pros
Ginger ShimpOctober 1, 2015 Surely you are well aware of the exploits of Sherwood Forest’s most famous (or perhaps infamous) legend, Robin Hood. But did you know that another antihero also took up residence in Sherwood Forest? King Ned Ludd, legendary leader of the Luddites, also made Sherwood his home and — with his merry … Continue reading Luddites And Leaders In The Professional Services Industry
Jim VassalloSeptember 26, 2015 Social media has exploded over the past five years, with companies using different outlets to post job openings, interact with clients and employees and make major product announcements. So, how does social media impact the human resource industry? We will tackle this question in today’s post so human resource managers across … Continue reading Social Media’s Impact on the Human Resources Industry
A new email benchmark study from Silverpop found the Lodging and Travel industry was a top performer when it came to email open rates and CTRs. Amy Gesenhues on September 14, 2015 According to a new email metrics benchmark study from marketing software provider Silverpop, the Lodging, Travel Agencies and Services industry reported a … Continue reading Email Marketing Study: Lodging & Travel Industry Reports Highest Email Open Rate At 56%
Jessica MillisAugust 15, 2015 Which social media marketing websites do you read for the latest news and tips? When online marketers don’t do their best to stay updated with the latest trends and customer preferences for accomplishing the goals of their social media marketing plan, the competition will progress at their expense. If you start … Continue reading 11 Vital Resources For Specialists In The Social Media Marketing Industry
Jeff WeisbeinAugust 5, 2015 I’ve been in the digital publishing space now for more than 10 years and one thing is absolutely clear: the state of the digital publishing is evolving. Now more than ever publishers need to experiment with new tools and ideas if they plan on remaining relevant. It isn’t enough to have … Continue reading 4 Major Challenges the Digital Publishing Industry Is Facing
Roman KniahynyckyjAugust 3, 2015 Many of our clients express the desire to show thought leadership in their industry. The first question we typically ask is if they actually are thought leaders in their industry – you just can’t fake it till you make it with any kind of thought leadership. If they are indeed leaders … Continue reading How to Build an Industry Leading Blog Series
Being a successful online marketer is all about growing your email list. Columnist Neil Patel shares these techniques for getting more email leads. Neil Patel on June 12, 2015 Email is the clear leader of the pack in the online marketing world. With its high engagement rate and ROI, email is an obvious marketing solution. … Continue reading 3 Simple Methods For Obtaining Email Address Leads, Guaranteed To Work In Any Industry
