Tag Archives: Increases

How Digital Executive Search Firm Increases ROI By Boosting Creativity

Bob Van Rossum June 13, 2021 As the leading digital executive search firm, MarketPro has seen how important creativity is within a company. It gives you an edge over competitors and can be the difference between an average campaign and a viral one. The reality is, managing a marketing team without a creative strategy or … Continue reading How Digital Executive Search Firm Increases ROI By Boosting Creativity

7 Ways Strategic Planning Increases Productivity

Rick Goodman March 27, 2021 There are many benefits to strategic planning and over the years I have discovered seven ways strategic planning increases productivity. Of course, there are more than seven ways strategic planning increases productivity however these have been the ones that have always given me the most benefit personally and professionally. As … Continue reading 7 Ways Strategic Planning Increases Productivity

How Increases In Online Ad Spend Lead To Record Cybercrime

How Increases In Online Ad Spend Lead To Record Cybercrime by Laurie Sullivan , Staff Writer @lauriesullivan, December 1, 2020  Retail brands spent more than $415 million in advertising during the first two weeks of November across television, digital, print, podcasts, and other media. Walmart, Amazon, Target, Best Buy, and Macy’s, the top five retailers in terms of ad … Continue reading How Increases In Online Ad Spend Lead To Record Cybercrime

An Effective Resume Increases Your Chances of an Interview by 316%

Stephen Greet November 23, 2020 Conversations on the topic of resumes and job searching are riddled with anecdotes. This makes sense. Looking for a job is an incredibly personal experience. There are so many variables at play that it can seem nearly impossible to draw any overarching conclusions about the process. For any given person … Continue reading An Effective Resume Increases Your Chances of an Interview by 316%

Google Increases Privacy In Data Collaboration Between Agencies, Brands

Google Increases Privacy In Data Collaboration Between Agencies, Brands by Laurie Sullivan  @lauriesullivan, June 19, 2019 Google engineers have developed a technology — a cryptographic protocol — that allows agencies and brands to work together, sharing sensitive data to gain insights that strengthen the campaign without revealing information about individual customers being targeted. It gives … Continue reading Google Increases Privacy In Data Collaboration Between Agencies, Brands

Online Fraudulent Traffic Increases 20% Leading Up To Holidays

Online Fraudulent Traffic Increases 20% Leading Up To Holidays by Laurie Sullivan , Staff Writer @lauriesullivan, December 3, 2018 The ad-verification company Fraudlogix published recent data showing an increase in fraudulent advertising traffic in the weeks leading up to Thanksgiving and the holiday shopping season. Fraudlogix analyzed three months of global programmatic ad traffic and found … Continue reading Online Fraudulent Traffic Increases 20% Leading Up To Holidays