Tag Archives: Increases

Google Increases Privacy In Data Collaboration Between Agencies, Brands

Google Increases Privacy In Data Collaboration Between Agencies, Brands by Laurie Sullivan  @lauriesullivan, June 19, 2019 Google engineers have developed a technology — a cryptographic protocol — that allows agencies and brands to work together, sharing sensitive data to gain insights that strengthen the campaign without revealing information about individual customers being targeted. It gives … Continue reading Google Increases Privacy In Data Collaboration Between Agencies, Brands

Online Fraudulent Traffic Increases 20% Leading Up To Holidays

Online Fraudulent Traffic Increases 20% Leading Up To Holidays by Laurie Sullivan , Staff Writer @lauriesullivan, December 3, 2018 The ad-verification company Fraudlogix published recent data showing an increase in fraudulent advertising traffic in the weeks leading up to Thanksgiving and the holiday shopping season. Fraudlogix analyzed three months of global programmatic ad traffic and found … Continue reading Online Fraudulent Traffic Increases 20% Leading Up To Holidays

5 Ways To Determine Salary Increases That Work For Your Organization

Paul Keijzer — August 9, 2017 Follow @Paul_Keijzer — August 9, 2017 Alexsander-777 / Pixabay Salary increases are one of the most fundamental part of an organization’s ability to attract and retain talent. It’s a tool used motivate employees, reward commitment and loyalty, and encourage performance that’s beyond the call of duty. Usually organizations review … Continue reading 5 Ways To Determine Salary Increases That Work For Your Organization