Tag Archives: Important

The Most Important Pages on Your Website

Steve HammMarch 17, 2015 In website development, every site has a similar outline. There are pages that connect to other pages and to each other. However, every website has pages that need more attention than others do. These pages are on all websites, and these pages are the most important and visited pages on the … Continue reading The Most Important Pages on Your Website →

Why the Company Blog is More Important Than You Think

Reports

Business.comFebruary 25, 2015 For better or for worse, most marketing tactics are now built upon content. In fact, according to the Content Marketing Institute’s 2015 B2B Content Marketing Trends & Benchmarks report, 70% of B2B marketers are creating more content than they did one year ago. According to the same CMI study, company blogs are … Continue reading Why the Company Blog is More Important Than You Think →

What’s More Important: User Experience or SEO?

Search Engine Optimization

Tommy LandryFebruary 24, 2015 It’s an age old debate, especially for entrepreneurs and smaller businesses. Typical questions we hear are things like: Should I spend my time making sure my website is easy to use? Would I be better served focusing on traffic generation? Are the two areas completely separate or overlapping? Ultimately, what do … Continue reading What’s More Important: User Experience or SEO? →

Online-To-Offline Metrics Increasingly Available, Important To Marketers

Marketing Guide

Big agencies climb on board the location-analytics train. Greg Sterling on February 12, 2015 For well over a decade the internet has influenced billions and billions of dollars of local or offline spending. But that was largely ignored because it was almost impossible to track digital ads to the offline point of sale (outside of … Continue reading Online-To-Offline Metrics Increasingly Available, Important To Marketers →

3 Very Important Elements You Should Consider In Influencer Outreach

Email Marketing, Entrepreneurship, Influencer

Venchito TamponJanuary 24, 2015 Blogger outreach is a common practice in the SEO landscape that is commonly used to acquire high quality links or to get some coverage on top media outlets (e.g. Huffington Post). When done right, outreach can bring tons of value to a certain brand or website, including: Strong connections or relationships … Continue reading 3 Very Important Elements You Should Consider In Influencer Outreach →

3 Important Ways To Protect Your Website Against Google Penalties In The Future

Google, Search Engine Optimization, Web Management Guidelines

Govind AgarwalJanuary 18, 2015 Google penalties have cost thousands of webmasters several nights of sleep worrying about their lost ranking and business. As the saying goes “once bitten twice shy,” webmasters would like to be all the more cautious now not to elicit any penalties in the future. How to protect your website against Google … Continue reading 3 Important Ways To Protect Your Website Against Google Penalties In The Future →

Why Is It Important To Have A Blog On Your Website?

Search Engine Optimization

Nicholas WilliamsJanuary 17, 2015 Visitor acquisition is arguably the single most difficult challenge facing marketers these days. In spite of the incredibly rapid growth in the size of the internet community in recent years, the competition for user interest has never been more fierce. Marketers with substantial budgets at their disposal invest heavily in various … Continue reading Why Is It Important To Have A Blog On Your Website? →

Why Help Desk Software Is Important For Small Businesses

Small Business

Red AkrimJanuary 9, 2015 No product or service will be 100 percent functional. Whether a company likes it or not, there will be customers calling in for complaints, lost passwords, merchandise returns, delivery tracking queries, or service downtime, even employees asking their in-house IT guys to assist with issues concerning tools like computer hardware, software … Continue reading Why Help Desk Software Is Important For Small Businesses →

Yeah, I Know: Relationships Are Important

Customer Relationship Managemnet, Sales Guide

Candis CookJanuary 2, 2015 Everyone agrees that relationships are important to success. The challenge lies in operating a business based on building successful, effective relationships. It’s pretty easy to view our individual relationships, and consider how to nurture them and understand how and why they impact our success. When we take it to a broader … Continue reading Yeah, I Know: Relationships Are Important →